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Work Background
AWS She Builds Mentorship-Diversity and Inclusion Ambassador
Amazon Web Services (AWS)AWS She Builds Mentorship-Diversity and Inclusion Ambassador
Jan. 2023
Senior Partner Marketing Global Integrators Americas
Amazon Web Services (AWS)Senior Partner Marketing Global Integrators Americas
Apr. 2021
Partner Marketing Manager
Amazon Web ServicesPartner Marketing Manager
Jan. 2019 - Apr. 2021Mexico
Partner Marketing Manager
Intel CorporationPartner Marketing Manager
Jan. 2013 - Dec. 2017Distribution/Consumer Channels Marketing Manager (2013-up to date) Responsible for Mexico marketing strategies, product positioning and messages that are executed to deliver against Corporate Brand and in alignment to achieve Business Unit Sales goals, both through Distribution (B2B) and Retail (B2C) Partners. Program Manager for Intel Partner Program Marketing Manager for Retail and Ecosystem Partners Brand Trade marketing Market Research Assessment of potential markets
Partner Account Executive
MicrosoftPartner Account Executive
Nov. 2011 - Dec. 2013Mexico City Area, MexicoOEM Partner Account Manager (Sales and Marketing)  Drive sales through integrated demand generation campaigns (ATL, BTL, online) in large retail chains and channel  Market development designed for specific customer audiences  Sales Quota $6MUSD  Sales generation through product activations and sales force incentive programs
Partner Account Executive
MicrosoftPartner Account Executive
Jan. 2011 - Dec. 2013Mexico City Area, MexicoOEM Partner Account Manager (Sales and Marketing)  Drive sales through integrated demand generation campaigns (ATL, BTL, online) in large retail chains and channel  Market development designed for specific customer audiences  Sales Quota $6MUSD  Sales generation through product activations and sales force incentive programs
Antipiracy Marketing Coordinator
MicrosoftAntipiracy Marketing Coordinator
Jan. 2009 - Dec. 2011Mexico City Area, Mexico Nationwide communications and campaigns to reduce software piracy rate  Market research strategy lead to obtain insight on consumer behavior around software purchase, and detection of business opportunities  Leverage of marketing activities in support of sell thru & sell out objectives through distribution channel
IT Audience Marketing Specialist
MicrosoftIT Audience Marketing Specialist
Jan. 2008 - Dec. 2009Mexico City Area, Mexico Selection and supervision of vendors, advertising agencies  Social media strategy management and implementation  Internal marketing communications  Product launch events management
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