qualitywebDigital Marketing Specialist
Jun. 2019 - Jan. 2021Athens, Attiki, Greece- Account management, advising in digital marketing projects, up-selling/ cross-selling
- Briefing the development and creative teams on upcoming projects and reviewing deliverables
- Project managing web design and development
- Advising the team on technical properties of creatives/ ad copy
- Launching & optimizing Google & Meta ads. - Setting up Google, Facebook, Instagram accounts
- Keyword research, SEO implementation, digital competition analysis, writing ad copy
- Digital communication planning, presenting reports and post-campaign analysis
- Building email marketing campaigns using Mailchimp
- Training new and existing associates Achievements:
- Rebuilt relationships with and managed 5 clients, driving lead and sales growth. Example: carpet cleaning client company achieved 100% occupancy in reservations
- In 2019, I participated in the Digital Marketing Academy by College Link, as a Mentor
- Increased pop art client’s revenue by 60%, with 40% budget increase in paid activities
- Increased women’s clothing client’s revenue by 252%
- Increased the total yearly revenue of B2B/B2C cleaning systems e-shop by 25%