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Work Background
Chief Strategic Marketing & Product Officer
GigasChief Strategic Marketing & Product Officer
Apr. 2022Lisbon, PortugalResponsible for overseeing the development and implementation of marketing strategies and product management initiatives within Gigas group, for Cloud, Cibersecurity and Telco segments targeting B2B markets on Spain, Portugal and LatAm.
Chief Marketing Officer
ONIChief Marketing Officer
Jan. 2018Lisbon, PortugalResponsible for developing and executing marketing strategies that drive business growth, enhance brand visibility, and foster strong customer relationships, offering telecommunications and cloud products as well as tailored solutions for business-to-business clients.
Chief Marketing Officer
NOWO PortugalChief Marketing Officer
Jan. 2018 - Aug. 2020
Diretor Produtos Residenciais
NOWO PortugalDiretor Produtos Residenciais
Sep. 2016 - Jan. 2018
Director Strategic Marketing
NOWO PortugalDirector Strategic Marketing
Sep. 2010 - Aug. 2016
Marketing Manager - BIZDIRECT
SonaecomMarketing Manager - BIZDIRECT
Feb. 2010 - Aug. 2010Responsible for Marketing & Alliances Unit - Design, setting and controlling of Marketing activities, in product, process and service areas - Development of Brand Value and Communication Plan - Market analysis, identifying opportunities for new products/business - Management and Coordination of Marketing Team (Offer, Marcom and Alliances) - Development of solutions leveraged in the Business Units Competences
Marketing Manager - OPTIMUS NEGÓCIOS
SonaecomMarketing Manager - OPTIMUS NEGÓCIOS
Apr. 2008 - Jan. 2010Mass Business - Operations Management - Fixed-Mobile Bundled Offer, Provisioning and Technical Support Processes - Convergence Plan Management of Optimus-Novis integration in the Mass Business Unit - Reporting
Marketing Manager - NOVIS
SonaecomMarketing Manager - NOVIS
Jul. 2005 - Mar. 2008Operations Management for SME/SoHo Segment - Offer, Provisioning and Technical Support Process - Logistics & Procurement - Reporting
Consultant
LAEP - Latin American Equity PartnersConsultant
Oct. 2004 - Mar. 2005Nilza Project in S. Paulo/Brazil - Financial analysis of milk (and derivates) company - Strategic Consulting, including business plan & sales strategy development. - Responsability over Marketing, Sales and Customer Service Departments
Senior Brand Manager
PanricoSenior Brand Manager
Apr. 2001 - Sep. 2004Brand Management for Pastry Products for Kids and Teens - Bollycao, Dofi, Manhãzitos, Pastelitos Strategic Definition, including business plan & sales strategy development New Products - Development and Launch Market & Consumer Research
Trade Marketing Manager
SaproporTrade Marketing Manager
Sep. 1999 - Apr. 2001Category Management - Processed Meat with Sonae Distribuição Marketing Plan - Poultry and Pork Meat (both fresh and processed) Brand Management - Izidoro, Damatta, Avipronto, Aldeia New Products - Development and Launch Developed statistics systems (sales, costs and margins/sku)
Product Manager
Jaba FarmaceuticaProduct Manager
May. 1997 - Sep. 1999
Product Manager
Warner LambertProduct Manager
Feb. 1996 - Apr. 1997
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