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Work Background
Friends of Moses RossPolitical Digital Marketing Specialist
Oct. 2023 - Nov. 2024Portland, Oregon, United StatesPortland City Council elections in 2024 were a defining moment in the revitalization of Portland and a new form of government in the city. Moses Ross was running for a spot on the Portland City Council in District 4. As the political digital marketing specialist, efforts included the following: Developed multi-platform digital content (videos, blogs, images), increasing community engagement for campaign success using Google Drive and Trello. Utilized AI tools (ChatGPT, Adobe Premier) to streamline content creation and optimize communication. Planned and organized the Moses for Portland City Council District 4 campaign kickoff party. Managed the weekly strategy meeting Zoom calls.
Honest ElectionsPolitical Campaign Coordinator
Aug. 2023 - Mar. 2024Portland, Oregon Metropolitan AreaThe position ended because HB4024, the policy around Campaign Finance Law, was passed by our House of Representatives in the 2024 Short Session. Developed social media content, including videos, audio, images, and copy that influenced our engaged voter community and encouraged the Oregon Legislature to pass a Campaign Finance law at the state level. Using AI as a content writing assistant helped me to inform and educate our followers across channels. This opportunity allowed me to share insights about tools like ChatGPT, Adobe Premier, Google Drive, Trello and Monday.com as assets to our project's success. Managed project communications with volunteers, staff, and local party offices, sharing elements and analytics across multiple channels.
KBOO Community RadioBoard Operator - Radio Show - The Gap
Jun. 2023Portland, Oregon Metropolitan AreaMake sure the show runs smoothly, answer phone calls and pipe them into the hosts. Run music over the airwaves at 90.7 FM KBOO
Manage sound levels for live broadcast
Ensure that requested show content is correctly handled and broadcast.
KBOO Community RadioBoard Operator, Interviewer, Marketing Specialist, Voice-over Artist
Mar. 2023 - Nov. 2024Portland, Oregon Metropolitan AreaAs a radio show board operator, my primary responsibility is to ensure the smooth and seamless operation of the broadcasting equipment during the show. Effective communication, technical proficiency, and a good sense of timing are key to executing your responsibilities successfully. Remain attentive, responsive, and adaptable to handle any unexpected technical issues or changes that may arise during live broadcasts. In this role, management of the air-room is the main priority. This begins with preparing the studio, making sure all of the equipment works, headphones, mics, and the board itself functions. Moving on to Sound Checks where we ensure that all microphones and audio sources are working properly and we ensure balanced and clear sound quality. The remaining tasks are listed below:
Operating the Mixing Board
Handling Phone Calls
Playing Audio Clips
Monitoring Broadcast Signals
Adhering to Schedules
Collaboration with the Host
Recording and Archiving Finally:
Closing Operations: After the show concludes, wrap up the equipment, shut down the studio, and ensure everything is properly stored and secured for the next broadcast.
AYUMETRIXWebsite Specialist
Oct. 2022 - Sep. 2023Lake Oswego, Oregon, United StatesLead AI powered content initiatives with ChatGPT and Gemini. Create content and calendars using tools like Canva, Adobe Creative Cloud and others.
AYUMETRIXSocial Media Marketing Specialist
Oct. 2022 - Aug. 2023Lake Oswego, Oregon, United StatesManage client program development - requirements gathering, design, testing, development, analysis and spearheading product packaging development. Lead social media management: Creating and implementing social media strategies, managing social media accounts (such as Facebook, Twitter, Instagram, and LinkedIn), scheduling and publishing posts, engaging with the audience, monitoring social media metrics, and analyzing the performance of social media campaigns. Use #OpenAI, #BARD, and #Ubersuggest to create informative blogs and scripts for videos. Create buyer persona for audience segmentation: By creating a detailed buyer persona, we gain valuable insights into their customers' mindset, enabling them to effectively tailor their product development and customer experiences. We use these in our social media messaging, emails and more. The persona description helps Ayumetrix humanize their target audience, enabling them to make more informed decisions. Manage content creation: Developing engaging and relevant content for social media platforms, website blogs, and other online channels. Manage website content, SEO, and functionality: Maintaining and updating the company's website, ensuring that content is accurate, current, and optimized for search engines. Added, manage website CMS (Content Management System), creating landing pages, monitoring website analytics, and implementing SEO (Search Engine Optimization) best practices. Compile analytics and reporting: Monitoring and analyzing social media and website metrics using tools like Google Analytics, providing regular reports on key performance indicators (KPIs), and identifying areas for improvement or optimization.
KBOO Community RadioBoard Member
Aug. 2022Portland, Oregon Metropolitan AreaAs a board member, I advocate for all things good for my favorite radio station. Spearhead our Strategic Planning project communications subgroup, create, design, and distribution of our planning survey. I led a team of 6 from inception to completion.
XeroxMarketing Coordinator
Jul. 2018 - Jan. 2020Wilsonville, OrCampaign coordination: Assisting in the planning, execution, and coordination of marketing campaigns, both online and offline. This may involve coordinating with internal teams, external vendors, and agencies, managing project timelines, and ensuring that campaigns are executed effectively. Collateral development: Supporting the creation and maintenance of marketing collateral, such as brochures, presentations, sales materials, and other promotional materials. This may involve working closely with designers, copywriters, and other stakeholders to ensure consistent branding and messaging. Event support: Assisting in the planning and coordination of marketing events, such as trade shows, conferences, and customer events. This may involve logistics management, coordinating booth setup, managing event registrations, and providing on-site support during events. Market research: Conducting market research and competitive analysis to gather insights on industry trends, customer preferences, and market opportunities. This information can be used to inform marketing strategies and decision-making. Reporting and analytics: Assisting in the collection and analysis of marketing data, preparing reports and presentations, and providing insights to stakeholders. This may involve using tools such as Google Analytics, marketing automation platforms, or CRM systems to track and measure marketing performance.
ACS Professional StaffingPCB Project Records Management Admin @ PGE Portland
Jan. 2017 - Jul. 2018Portland, Oregon AreaProject mission - "To meet or exceed anticipated changes to PCB regulations and to proactively and economically reduce the potential release of PCBs into the environment in a safe, timely, and cost-effective manner" Over a year and a half, I was on the team, our production time for data processing and record management was cut by 25-30%, data output has improved, and accuracy is optimal. I did this by incorporating Excel and equations into our processes for increased ease of use and accuracy. Develop and maintain team SharePoint sites, Wikis, and Workflow processes. SharePoint is also used to develop custom lists, document libraries, and the Wikis are used for data storage and building a training manual. Liaison between PEP Project team members and Transformer Replacement team. Manage PCB test results using Excel. Upload PCB data into Maximo via script upload.
Assist in issue resolution. Building team workflow forms and communications tools with InfoPath. Manage inventory, stock levels, and PO Receipts in PeopleSoft.
PMI Portland ChapterVolunteer - Director Content Distribution
Nov. 2015 - Oct. 2017Portland ChapterOnline marketing strategy development and implementation. Work with teams to develop marketing content that attracts, converts, closes and delights our membership, while also considering interest and impact to our audience. Evaluation and curation of content in media spaces align with our brand awareness efforts. Continually develop content strategies that work to match our KPI requirements (approx 10% quarterly).
Brand awareness strategies include reaching out to millennials entering Project Management through study or employment. Manage social media campaigns on Facebook, Twitter, and LinkedIn.
Willamette Falls StudiosMarketing Specialist and Board Member
Sep. 2015 - Feb. 2020Oregon City, OR.The Marketing Specialist is a volunteer position where I've worked to improve engagement across all social media channels, built their first newsletter, and am incorporating local talent in an effort to showcase Clackamas County. We are also using this opportunity to bring some of the very talented photographers in the area into view. The station and board approved my request to ask local photographers and artists to submit some of their work to be used as a background for the newsletter. This will allow WFMC to get their name out among those in the media industry and offer our local talent some very much needed exposure. As a board member, our top priority is working with staff to ensure the organization is stable and functioning within the budget, policies, and mandates of PEG funding (Public, Education, Government), offering value to the public. This includes being onsite at city meetings, supporting local school sporting and other events, and ensuring that the people of Clackamas County are informed of what's happening in their community. If you wish to support this valuable community non-profit organization simply contact them at via e-mail at media@wfmcstudios.org or donate via the website - http://www.wfmcstudios.org/donations.html it's super easy, you can donate straight from Paypal.
PMI Portland ChapterVolunteer PM of Marketing - 2015 Annual Conference
Apr. 2015 - Sep. 2015Portland, Oregon AreaAssisted in achieving our highest attendance in the 14 year history of the event resulting in a 25% increase in attendance. Maintain Brand Management through processes that ensured the PMI message was consistent across channels. Create and distribute shareable content on Twitter, Google+ Blog, LinkedIn, and Facebook. Published and managed SEO configured content distribution.
Free GeekVolunteer Instructor - Social Media for Organizations
Nov. 2014 - Jun. 2018Portland, Oregon AreaAs of June 20, 2015, I'll be the Free Geek Social Media for Organizations course work instructor.
SEO, ROI, Analytics, SMART Goals, Product Placement and many other attributes that make social media a viable marketing medium for small businesses and non-profits. Organic and Paid Advertising, Google Adwords, and URL shortening sites. Setup and maintained Hootsuite, HubSpot, Buffer, and other tools are shown as examples of scheduling options available to students on the go.
PMI Portland ChapterDirector of Program Support
Jan. 2013 - Jan. 2016Portland ChapterThis position consisted of keeping abreast of monthly chapter meetings, speakers, and current events happening with the Portland Chapter. Building the monthly PowerPoint presentation that accompanied networking time during the monthly Chapter meeting. Establishing relationships with speakers so I could give them the best possible light to attract attendees.
Spotlight Around TownSpotlight Around Town
Feb. 2012Oregon, United StatesIt's no lie that marketing a voice-over business is challenging. Where do you even start? That's where Spotlight Around Town can help. Need to learn Social Media? A listing on Spotlight Around Town can boost your brand awareness and help you build the following you need for a successful marketing program. As a listing in our online magazine, you'll also have the opportunity to be introduced to audiences across the digital landscape. Our podcast and internet radio station will also lend some extra exposure you're sure to enjoy. Also see our subsidiary - www.audioworksvoiceover.com
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