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Work Background
Holy Spirit University of Kaslik - USEKMarketing Manager
Dec. 2023LebanonPOSITION SUMMARY
Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans for an entire organization to attract potential customers and retain existing ones. SUPERVISES
Webmaster Executive, Webmaster, Senior Digital Media Coordinator, SM Intern, Videographer, Copywriter, Photographer, Senior Project Coordinator, Events Coordinator, Copywriter, Head of Design Department, Senior Graphic Designer and Graphic Designer. PRIMARY DUTIES & RESPONSIBILITIES Ensures strategies and tactics are followed.
Deploys successful marketing campaigns and owns their implementation from ideation to execution.
Experiments with a variety of organic and paid acquisition channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
Suggests valuable and engaging content for our website and blog that attracts and converts our target groups.
Oversees and approves marketing material.
Measures and reports on the performance of marketing campaigns, gain insight, and assess against goals.
Writes briefs and evaluates the outcome of the work.
Analyses consumer behavior and adjusts campaigns accordingly.
Zekra HostFounder - Host
Apr. 2023 - Feb. 2024Lebanon
Zekra HostFounder
Mar. 2023 - Feb. 2024LebanonFounder and host at Zekra Host guest houses
Bloom EMEACommunication Consultant
Feb. 2022 - Dec. 2022Beirut, LebanonCommunications plan
Communications consultant
Events management
Events moderation
BTL - between the linesProject Manager
Mar. 2013Dubai, United Arab Emirates - LebanonProject Management
Creative Team Management Concept Creation
Marketing Strategy Social Media Management Negotiation
Presentation
Production Management
Budgeting
Qatar Olympic CommitteeVenue Catering Manager (Athletes Village) Games Services/ Arab Games Organizing Committee
Sep. 2011 - Jan. 2012DohaQuality Management Operations Management
Team Leading Tenders Supervision
Quality Assurance
ArabNet 2011 conferenceMarketing Event Planing/One Month Contract
Feb. 2011 - Apr. 2011Hamra, LebanonPlanned the evening cultural program held in Ajami Area Beirut Souks.
Developed sponsorship agreements and finalized all designated contracts.
Selected performers for the cultural event, negotiated & finalized the contracts according to budget.
Coordinated the Audio Visual requirements and Stage Setup for the concert with the contractor.
Advised on the best catering menu.
SPECIFICO & CoFood Safety Consultant
Jan. 2010 - Dec. 2011Consulted for HACCP implementation for restaurants and hotels.
Marketed Food Safety awareness and sales of Food Safety Solutions.
Targeted the right customers, making contact, and preparing quotations.
Implemented kitchen Inspection and Assessment.
Al Moudabber Food Concepts (managing company of Lord Of the Wings and Century Park HotelManagement
Jan. 2005 - Dec. 2010Beirut, LebanonCost & Quality Controller (2009 - 2010) Lord Of The Wings Defined the cost of items produced and carried out inventories.
Ensured items delivery according to standards.
Contributed to the menu engineering.
Contributed to new product pricing. Catering Coordinator (2008 - 2009) Al Moudabber Food Concepts Met with clients in order to organize special events. Maintained a high service standard in all 8 different outlets.
Dealt and solved daily operational difficulties and reported to the higher management.
Confirmed orders of food and beverages with the clients.
Organized all outgoing orders, computed the events charges and calculated the setups and breakdown of several major events. Assistant Banquet Manager (2005 - 2008) Century Park Hotel Implemented company programs and resolved daily operational problems.
Met with potential and future clients to assess their needs and answer their demands.
Supervised human resources in the banquet area in order to retain and motivate associates.
Analyzed banquet events orders.
Organized workflow in order to ensure a quality event for clients.
Monitored and controlled budget.
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