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Work Background
Holistic Wellness and Academic Support CentreAuthor & Founder: Holistic Wellness & Academic Support Centre
May. 2025Gauteng, South AfricaAfter years in the corporate world, I leaped to pursue my passion, helping individuals build resilience, embrace mindfulness, and achieve academic and personal success. As the Founder of Holistic Wellness & Academic Support Centre, I create science-backed, practical strategies that empower people to thrive in life’s challenges. I have authored multiple self-help books, tackling topics like positivity in toxic workplaces, recovery, mindful wellness, academic resilience, and parenting. My work blends neuroscience, positive psychology, and relatable humor, offering actionable insights for real-world transformation.
Through my writing, business, and personal coaching, I strive to equip individuals with the clarity, confidence, and mindset to overcome obstacles and unlock their full potential.
Walmart South Africa ( Massmart )Business development and Portfolio manager (Mobile)
Oct. 2019 - Apr. 2025Johannesburg Area, South Africa Management of commercial agreements and trading terms across all suppliers + financial impact analysis. Analyse market trends and competitor activities to identify growth opportunities.
Develop and implement business strategies to drive revenue growth and market share expansion.
Collaborate with cross-functional teams to execute business development initiatives. ( Pay-joy, Easy pay, M-kopa etc)
Conduct financial analysis and forecasting to support decision-making processes. ( OGR, Margin, Stock management and sales forecast )
MassmartProjects Analyst: Cellular/Telecomunciations
Dec. 2017 - Oct. 2019Johannesburg Area, South Africa Management of commercial agreements and trading terms across all suppliers + financial impact analysis.
Assisted in the planning, execution, and monitoring of strategic projects within the cellular division.
Conducted research and analysis to support project decision-making.
Prepared project documentation, including proposals, presentations, and progress reports.
Coordinated project activities and ensured adherence to timelines and budgets
EdconNational Senior Project Manager - Group Operations Shared services
Mar. 2015 - Dec. 2017Gauteng Led the implementation of shared services initiatives across multiple departments and brands.
Managed project scope, budget and resources to achieve project objectives.
Oversaw project teams and provided leadership and guidance throughout the project lifecycle.
Developed and maintained stakeholder relationships to ensure alignment with project goals.
Cellular projects program manager. (Edgars Connect standalone stores, Samsung standalone stores etc.) I.T: Systems development for group roll out of strategic initiatives. E.g., Lay-buy payment reconciliation automation, amendments to POS systems etc.
EdconNational Group Cellular Sales and Operations Project manager
Aug. 2012 - Mar. 2015Gauteng Responsible for 592 Stores (C.N.A, Edgars, Jet, Edgars Connect, Samsung). Second in charge of all Group Cellular operations.
Led the implementation of cellular related initiatives across multiple departments.( Incentive programmes, national stuff training material and training of staff, store roll outs etc )
Managed project scope, budget, and resources to achieve project objectives.
Oversaw project teams and provided leadership and guidance throughout the project lifecycle.
Developed and maintained stakeholder relationships to ensure alignment with project goals.
EdconDivisional Group Cellular Sales and Operations Manger
Sep. 2010 - Jul. 2012Gauteng Responsible for 72 Stores in and around Gauteng
Managed sales and operations activities for multiple cellular retail locations within the region.
Developed and implemented sales strategies to achieve revenue targets and increase market share.
Provided leadership and guidance to store managers and sales teams to drive performance excellence.
Conducted regular performance reviews and implemented training and development programs.
PEPRegional Sales And Operations Manager
May. 2009 - Aug. 2010Gauteng Rolled out the first 32-standalone PEPCELL stores across Gauteng and surroundings. Oversaw sales and operations activities for a designated region, ensuring alignment with organizational objectives.
Developed and executed sales strategies to drive revenue growth and achieve targets.
Implemented operational efficiencies to optimize store performance and customer satisfaction.
Provided leadership and support to store managers, fostering a culture of accountability and high performance.
Cell CRegional Franchise Manager (Executive distribution consultant)
May. 2008 - May. 2009Gauteng Responsible for 36 Stores. Managed a portfolio of franchise stores within a designated region, ensuring compliance with brand standards and operational protocols.
Provided training and support to franchisees to enhance their business performance and profitability.
Implemented marketing and promotional initiatives to drive sales and increase brand awareness.
Conducted regular performance assessments and implemented improvement plans as needed.
Cell CArea Channel Executive Northwest Region+ Gauteng
Aug. 2006 - May. 2008Rustenburg Area, South Africa ; Gauteng Responsible for 97 Stores. Retail, Franchise and Wholesale. Developed and executed channel strategies to drive sales and distribution within assigned territories.
Established and maintained relationships with channel partners, including retailers and distributors, to maximize sales opportunities.
Conducted market analysis and identified new business opportunities to expand market reach.
Provided training and support to channel partners to ensure effective product knowledge and sales techniques
Cell CStore Manager
Mar. 2004 - Aug. 2006Rustenburg Directed day-to-day operations of a Cell C retail store, including sales, inventory management, and customer service.
Developed and implemented sales strategies to meet and exceed targets, resulting in increased revenue.
Recruited, trained, and managed store staff, fostering a high-performing team culture.
Maintained store appearance and ensured compliance with company policies and procedures.
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