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Work Background
Family Nurturing CenterDirector of Development
Jan. 2024 - Jun. 2024Florence, Kentucky, United States
Family Nurturing CenterMarketing & Communications
Aug. 2023 - Jan. 2024Florence, Kentucky, United States
McGinley PropertiesPresident
Sep. 2022Northern KentuckyMcGinley Properties invests in residential real estate by: • Acquiring, remodeling and selling homes • Renting homes • Providing private loans to home buyers Responsibilities: • Set vision for the organization. • Set strategic direction for business. • Assess investments and private loans for financial viability. • Cultivate relationships with companies and individuals seeking short- and long-term real estate loans.
Lee Ann Rose CommunicationsCreative Strategist
Sep. 2019 - Sep. 2023-- Forge partnerships and serve as a trusted adviser to clients in both business and nonprofit sectors. -- Develop and execute communications, marketing and fundraising strategies. -- Drive clients' brand awareness through social media and traditional media outreach. -- Craft content for websites, videos, e-newsletters and print materials. -- Institute dashboards for clients to communicate key performance indicators compared to goals. -- Initiate relationships with new sponsors that result incontributions for nonprofit clients.
The E.W. Scripps CompanyDirector of Community Giving -- Scripps Howard Foundation
Feb. 2015 - Sep. 2019Cincinnati, OhioOversaw $2 million grants budget and led planning and execution of multi-year community giving strategy to ensure maximum grant impact. Delivered regular updates to board of trustees, evaluating program performance and achievements. Cultivated relationships with funders and promoted community giving programs in Greater Cincinnati and at 30 Scripps-operated television stations and national media sites. Served as foundation’s spokesperson to advance grantmaking strategy. Developed communication plans to ensure consistent messaging across various media platforms. • Fostered relationships with corporate funders to secure $400,000 in two years for childhood literacy grants. • Spearheaded employee fundraising and public relations campaign, generating $800,000-plus in donations within a four-year period. Funds utilized to purchase and distribute 350,000 new books to children in poverty. • Inspired and unified leaders at 30-plus TV stations and media companies to coordinate single-day, nationwide book giveaway to raise awareness of childhood literacy statistics and Scripps employee generosity. Orchestrated storytelling via broadcasting, website and social media channels to effectively boost brand. • Led cross-functional team to produce first-ever, streamed television-quality show for Scripps Howard Awards to celebrate journalism excellence. In subsequent years, Scripps TV stations began broadcasting the show. • Created giving philosophy for three community funds to maximize investments in nonprofits and awareness of grants.
The E.W. Scripps CompanyDirector of Human Resources -- Corporate Office
Sep. 2010 - Feb. 2015Cincinnati, OhioManager of Human Resources – Corporate Office (September 2010 to July 2011) Responsible for HR functions for corporate office, including company c¬ulture, talent management, recruitment, training and employee relations. Collaborated with executives during major transitions, providing key messages and talking points. Led quarterly all-employee meetings and program sessions, elucidating complex subject matter and equipping employees with practical insights into company’s goals, objectives and strategic direction. • Increased employee base by 44% through the introduction of strategic recruitment and retention methods. • In 2012, advanced business from No. 16 to No. 2 position in the local mid-size employers “Best Places to Work” competition and secured “CEO of the Year” award through employee engagement initiatives. • Developed messaging and strategy for multiple business restructures, achieving 100% in signed severance agreements.
The E.W. Scripps CompanyCorporate Communications Manager
May. 2008 - Sep. 2010Cincinnati, OhioEvaluated existing and developed/implemented new communication strategies to support business strategy and vision and adapt to ever-changing media market. Produced board meeting presentation materials, as well as print publications, videos and online content, to ensure unified messaging. • Spearheaded launch of company’s social media presence to boost brand awareness. • Wrote speeches for company executives, Scripps National Spelling Bee officials, and U.S. Olympian Shawn Johnson. • Served as company and Scripps National Spelling Bee media spokesperson. • Developed content for online news site for employees.
Speaking of Women's HealthDirector of Communications
Jan. 2006 - Apr. 2008Cincinnati, OhioOversaw branding, messaging and communications strategy for organization and its three brands. Designed, developed and implemented national communication campaign to advance organization’s mission within Wal-Mart Stores. • Successfully generated approximately 120 million media impressions for Wal-Mart campaign, garnering consumer interest and engagement in its numerous in-store events. • Provided key insight within content development and graphic design of educational content on Kellogg’s product packaging, securing consumer interest and driving visits to organization’s website for additional resources. • Produced public service announcements for Lifetime’s Real Women’s Network and Wal-Mart’s in-store channel. • Edited foundation’s 10-chapter “Love Notes to Our Moms and Other Women of Influence” book with 4.8 million copies distributed.
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