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Work Background
Director, Digital Marketing
Travel + Leisure Co.Director, Digital Marketing
Nov. 2022 - Apr. 2025Orlando, Florida, United States
Manager, Marketing
Travel + Leisure Co.Manager, Marketing
Mar. 2020 - Nov. 2022Orlando, Florida, United StatesManage marketing strategy, budget and web development processes for multiple product lines including Extra Holidays, Travel + Leisure GO and Travel + Leisure Club. ASSOCIATE BUSINESS GROUPS: • ¡FUERTE! DRG - Director of Communications August 2020 - Present • Heartbeat Council - Engagement Team Co-President December 2018 – Present • Extra Holidays Associate Recognition Program June 2020 - Present
Specialist, Digital Marketing
Travel + Leisure Co.Specialist, Digital Marketing
Oct. 2017 - Mar. 2020Orlando, FloridaDrove incremental revenue through the execution and supervision of digital marketing programs across channels like email, web, social, search and public relations, producing over $17 million in revenue.
Sr. Campaign Planner, Social Media Manager & Content Creator
Paradigm AssociatesSr. Campaign Planner, Social Media Manager & Content Creator
Nov. 2014 - Apr. 2017San Juan, Puerto RicoSupervised campaign planning and media buying for 10+ clients in the entertainment, real estate, travel, hospitality and gas/petroleum industries, trained new hires on our processes, systems and platforms and created creative content for internal blogs and websites.
Content Creator & Social Media Manager
Movie Network PRContent Creator & Social Media Manager
Nov. 2014 - Apr. 2017San Juan, PRDeveloped creative concepts and content for movie news site, Movie Network. Created run-downs, interviewed guests, conceptualized segments and hosted Movie Network’s podcast, Real Talk which eventually turned into a bi-weekly radio segment and a weekly live television segment with press interviews, reviews and more.
Tour Guide
BacardiTour Guide
Mar. 2014 - Nov. 2014Cataño, Puerto Rico• Created brand recognition and brand loyalty by leading guided tours in both Spanish and English for daily visitors. • Attended customers in a friendly and polite manner so they would leave having had an excellent experience. • Handled daily guest flow of over 1,000 visitors. • Kept track of tour departures to maintain timely guest flow. • Coordinated employee lunch breaks and tour assignments.
Hostess/Order Taker
Hilton WorldwideHostess/Order Taker
Aug. 2012 - Jan. 2013El San Juan Resort & Casino, Carolina, PR• Greeted guests cordially and welcomed them into the restaurants. • Attended to special customer needs. • Coordinated guest reservations. • Managed daily side jobs and waiter seating areas. • Answered phone calls and took guest Room Service orders. • Managed Room Service POS System (MICROS)

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