Masterise HomesCreative & Design Manager
May. 2021Ho Chi Minh City, VietnamLeadership: Led and mentored a creative team of nine members, fostering a collaborative culture that promoted continuous improvement across departments. Execution: Directed and produced comprehensive visual communications for projects and corporate initiatives, including graphic design, illustration, infographics, websites, landing pages, video editing, visual effects, and production. Collaboration: Tracked and managed all tasks and checklists from Project Marketing and Brand Teams, ensuring timely delivery aligned with project briefs and objectives. Consultancy: Provided artistic consultancy for all external agency designs, ensuring project and brand guidelines. Coordinated with print vendors to guarantee compliance with specifications and quality standards. Brand & Corporate: Monitored and refined brand guidelines consistently, maintaining visual, print, and digital integrity across all projects. Key Achievements: Successfully managed marketing design teams through pre-launch, launch, and handover phases for multiple residential projects across diverse Ho Chi Minh City and Hanoi market segments. Branded Residences:
The Ritz-Carlton Residences, Hanoi at The Grand (The first Ritz-Carlton Residences in Vietnam) – 104 units
Grand Marina, Saigon (The largest Marriott Residences in the world) – 2,300 units
The Rivus gated design by ELIE SAAB (bringing haute couture to villa living) – 121 units Lumiere series:
Lumiere riverside – 1,030 units
Lumiere Boulevar – 2,422 units Masteri Collections:
Masteri Centre Point – 5,094 units
Masteri West Heights – 3,599 units
Masteri Waterfront – 3,837 units
Masteri Grand View – 616 units Office Building:
Marina Central Tower (THE LANDMARK OF TOMORROW'S SKYLINE) – Office building