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Work Background
Senior visual Content creator
Gilead SciencesSenior visual Content creator
Oct. 2022 - Mar. 2024- Co-produced the rebranding of internal pharmaceutical communications newsletters, resulting in a 12% increase in engagement in a two month period. - Increased brand engagement on social media by 30% and email marketing click-through rates by 25% through targeted video based content and user friendly design. - Developed the branding for 10 new internal company-wide initiatives, resulting in a cohesive and impactful visual representation. - Managed the creation of 100+ digital media campaigns across multiple platforms. - Conceptualized, designed and executed video content that enhanced engagement in the company's Psychological Safety initiative. - Navigated complex project timelines to ensure timely delivery of branding initiatives. - Constructed 3 SharePoint sites to enhance collaboration across departments.
Video Graphic Designer
Sinclair Broadcast GroupVideo Graphic Designer
Feb. 2020 - Apr. 2021- Designed 50+ unique print, web ads and logos across three departments, to boost sponsor visibility and maintain a distinct visual brand identity. - Increased viewer engagement by collaborating with the Social Media Lead to create infographics and promotional content for our website and social media. - Championed innovative design efforts as the lead graphic designer for β€œ THE NEW New York," a compelling and critically acclaimed news program. - Produced dynamic graphics and animations for commercials and in-show promotion.
Junior Graphic Designer
OOMDO LLCJunior Graphic Designer
Feb. 2016 - Jan. 2020- Produced targeted email campaigns for 45 car dealers nationwide, boosting visibility and overall customer engagement. - Created animated social media graphics, enhancing client digital presence. - Prepared meticulous designs that adhered to protocols and standards for major brands such as Ford, Chevrolet, Porsche, and Mercedes-Benz, ensuring brand consistency. - Assembled unique print materials for local magazines to enhance community outreach. - Organized mock-up concepts for web and mobile apps to enhance client presentations. - Composed online sales materials to improve user experience and boost conversions.
Graphic Artist
Hubbard BroadcastingGraphic Artist
Oct. 2009 - Feb. 2016- Outlined print projects for both sales and promotional use. - Created contest graphics for station website, mobile app and Facebook page. - Collaborated with news staff in the creation of graphics for reporters daily stories. - Spearheaded the conversion of the stations entire graphics package from standard definition to high definition.

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