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Work Background
Circulate DigitalHead of Client Services
Oct. 2024 - Jan. 2025Leeds, England, United KingdomAs Head of Client Services, I work closely with the team to drive and scale performance for each client and create strategies that will drive success. I also work closely with clients to ensure they are seeing the value of our proposition and are supported.
FJ MarketingMarketing Specialist and Consultant
Jun. 2024United KingdomI am a freelance marketing consultant and specialist who endeavors to make marketing simple. After over 10 years experience in agency and in-house I am taking all of my expertise and going freelance. I cover the following: Create marketing strategies
Do marketing audits Marketing consultancy
Support agencies / in-house through contract work
Work closely with clients to make marketing simple
Influencer marketing
Social media marketing Organic marketing
Paid marketing Email marketing Support with website changes
Data analysis
connective3Account Director
Sep. 2022 - Jun. 2024Leeds, England, United KingdomWork closely with clients to achieve their businesses objectives. I have used a strong channel mix of channels (SEO, PPC, PR, Design & Development, Social and Influencers) to create effective strategies that increase visibility, traffic and conversions on site and hits goals, KPI's and objectives. This can include: Research & Reporting
Weekly, monthly and quarterly face to face and online meetings
Creation and implementation of each strategy
Work closely with the client to understand their business objectives
Understanding market trends and changes
Communication and coordination of teams within the agency and client side
Hitting key dates, deadlines and sale periods Attending events to ensure I am utilising all the opportunities available for clients
Support on pitches Create upsell opportunities
Lead TechStrategy Delivery Specialist: Innovation
Feb. 2022 - Sep. 2022Supported with the build out of new products and the marketing strategy behind promoting these products. I also ensured the following: Learning opportunities for the wider digital marketing team
Created strategies to support the wide range of financial websites Designed and created reporting for the Paid and SEO team
Took on learning opportunities to further expand the reach and visibility of the companies websites
Project managed the onboarding of the development company to create the new suite of websites
Enjoy DigitalAccount Manager
Jul. 2021 - Feb. 2022Leeds, England, United KingdomSupported on the management of projects and day to day running of clients digital strategies. This included: Report analysis and creation Day to day communication with internal teams, clients and stakeholders to ensure projects were up to date and on track
Market analysis to understand outside factors that could be impacting performance Weekly, monthly, and quarterly calls and meetings with clients
Support with key dates and product launches with a targeted strategy.
StickyeyesAccount Manager
May. 2020 - Jul. 2021Managed the strategy and running of clients of various sizes, managing over £100k a month in revenue. Managed internal and external stakeholder expectations
Created and managed marketing strategies for a range of clients
Held weekly, monthly and quarterly business reviews both in person and online Supported on sales pitches
Created various reporting methods dependent on the clients needs and expectations
Create upsell opportunities
StickyeyesSenior Account Executive
Jul. 2018 - May. 2020Leeds, United Kingdom
SALT.agencySEO Executive
Feb. 2017 - Jul. 2018Leeds, United KingdomProvided client service and technical support to clients, reporting to the
director
Consulted with clients regarding their on-page SEO and site architecture
Performed technical audits following a framework, managing the process
and sprints with external development teams using basecamp
Consulted with clients and helping them understand search engines and
web crawlers (an ability to deliver server log file analysis and findings),
how the web works, status codes, IP’s and use of VPN’s
Regularly used Wordpress, updated blogs, created pages, installed plugins,
updated images, implemented page titles and meta descriptions
Strong understanding of mobile SEO and it’s key factors
Undertook in depth keyword research to influence performance for
clients
Worked closely with the outreach, content and social departments to
further develop clients visibility and opportunities
Ability to work within agile environment
Co-ordinated weekly calls, monthly meetings and quarterly business
reviews
It Works Media LtdSEO Executive
Oct. 2016 - Feb. 2017Leeds, United KingdomWork with clients to increase their search listing on Google
Create audits listing what issues there are on clients websites from SEO and technical to user experience
Fix various errors and issues on websites after creating an audit
Create link audits listing which links are good or bad to the health of a website
Write blogs internally (about AMP or general SEO news) and externally for clients
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