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Work Background
MRMSenior Art Director
Jun. 2022Birmingham, Michigan, United StatesTeam: Cadillac Responsibilities:
• Directing others in the art creation process: Photographer, Designers, Illustrators, Editors, Developers, UX, Artist, Retouchers, and etc
• Generate strategically-sound ideas that elevate the brand
• Set the visual tone and mood for compelling storytelling
• Stay current on existing, new and emerging digital technology
• Present work internally and to clients
• Mentor other creatives
• Ensure all work is on-brand and on-strategy
• Direct and attend photoshoots (create preprocess, communicate with producers, stylize props, work with clients on set, point person on set)
• Lead and / or contribute to brainstorming initiatives and gathering ideas to support the team’s creative delivery
• Design / Direct website look and feel, along with any supporting materials (such as video, images and design assets)
• Present clear vision of concepts to clients and account teams
• Partner and work in collateral with copywriters or strategy • Take creative direction and turn work around quickly to meet deadlines
• Translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications
Arc WorldwideSenior Art Director
Aug. 2021 - Jun. 2022Chicago, Illinois, United StatesTeam: Intel Responsibilities:
• Overseeing the consumer Intel brand at shopper level. Selling specifically prebuilt devices made with intel processors
• Daily output including creating sales reels, sales materials for retail stores, and eCom sales material (experience pages, product pages, banners & etc)
AbelsonTaylorSenior Art Director
Mar. 2021 - Aug. 2021Chicago, Illinois, United StatesTeam: Ingrezza HCP Responsibilities:
• Overseeing pharmaceutical brands on the HCP (Health Care Professional) side
• Creating assets including creating sales aid for reps, social / web banners targeting doctors, educational videos breaking down the symptoms or science behind the medicine, conference materials, and prescription label update materials
• Working on new product launches or new business pitches; concepting and developing big idea and establishing the look & feel of that campaign
The Integer GroupSenior Art Director
May. 2017 - Mar. 2021Lakewood, Colorado, United StatesTeam(s): PepsiCo and Starbucks Responsibilities:
• Directing others in the art creation process: Photographer, Designers, Illustrators, Editors, Developers, Artist, Retouchers, and etc
• Direct and attend photoshoots (create preprocess, communicate with producers, stylize props, work with clients on set, point person on set)
Lead and / or contribute to brainstorming initiatives and gathering ideas to support the team’s creative delivery
• Ambassador of the brand and responsible for consistency of look across media from original concept through final release
• Design layouts / finished work for print ads, TV, social, digital, collateral and/or merchandising pieces.
• Participate in client meetings and pitch creative concepts
• Present clear vision of concepts to clients and account teams
• Partner and work in collateral with copywriters
• Take creative direction and turn work around quickly to meet deadlines
• Translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
• Oversee retouching and render process of client products
• Remain current with design and industry trends
Daniel Brian AdvertisingArt Director / Graphic Designer
Jul. 2013 - Apr. 2017Rochester Hills, Michigan, United StatesClients: Chick-fil-A, Hungry Howie's Pizza, SSM Health, Henry Ford Health System, SSM Health, Mejier,
UI Health, Consumer Energy, Flagstar Bank & Valley Health Plan Responsibilities: • Take creative direction and turn work around quickly to meet deadlines
• Design layouts / finished work for print ads, TV, social, digital, collateral and/or merchandising pieces
• Responsible for consistency of look across media from original concept through final release
• Translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications
• Participate in client meetings and pitch creative concepts
• Collaborate with other groups such as strategists, account management, production and project management
• Lead and / or contribute to brainstorming initiatives and gathering ideas to support the team’s creative delivery
• Helps mentor Junior Designers / Graphic Designers
• Direct teams of Junior Designers / Graphic Designers
Olympus GroupGraphic Designer
Nov. 2012 - May. 2013Grand Rapids, Michigan, United StatesClient: Local market for McDonalds Responsibilities: • Work included resizing artwork
• Concept development
• Designing layouts
• Communicating with the art director and senior graphic designer
Traverse City Film FestivalLead Graphic Design Intern
May. 2012 - Aug. 2012Traverse City, Michigan, United StatesResponsibilities: • Primary print design
• Project management • Sending projects out for production
• Directing/ leading other interns
• Coordinating work between festival directors and art directors
• Communicating with all departments/ managers
• Designing • Delivering finished pieces
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