Port Huron SchoolsDirector of Community Relations/Marketing
Oct. 2014 - Jun. 2024Port Huron, MIDirector of Community Relations/Marketing; Port Huron, MI
PHASD is the approx. 30th largest district in the state of Michigan (2024). This position was created in 2014 and tasked with implementing a strategic communications system for the district.
*2019 Michigan School Public Relations Association/MSPRA “Gerri Allen Outstanding School Communicator” statewide award
*Produced special events including an annual “State of the District” address, communications lead on voting campaign for $105.9 million bond millage, subsequent school ribbon cuttings and endowment fundraisers *Developed plans and secured $200K+ committed funds (additional partners followed) in 2018 for school/business programming partnerships *Developed plans, media and methods to engage staff (third largest employer in St. Clair County, MI), students, parents and the community; including external/internal messaging for Superintendent/CEO
*Led media relations including crisis management
*Rebranded district with new logo, two complete website updates, social media package and re-developed television station
*Michigan School Public Relations Association “Outstanding Superintendent Communicator of the Year 2016”