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Work Background
Director
Florence Road Business ParkDirector
Jan. 2025North CornwallCommercial property asset management.
JWS Consultancy (Marketing and Business Development)
Various CompaniesJWS Consultancy (Marketing and Business Development)
Jul. 2024Windsor, England, United KingdomPROJECT IN DATA STORAGE INDUSTRY- Mar 25- present Development of industry-wide initiative in EMEA, US COMMERCIAL PROPERTY ASSET OPTIMISATION PROJECT- Jan 25- present Operational Development to increase asset value target by 30% in 2 years NPO FUNDRAISE PLAN FOR HENLEY ROWING CLUB- Sep 24- Jan 25 Including leading the development of GTM strategy and fundraising assets NEW YOGA BUSINESS Nov- Dec 24 Creation of brand assets and growth plan for launch HOSPITALITY BUSINESS EXIT SALE July - Sep 24 Led sales process through to successful completion
Senior Business Development Manager (Retail, Consumer, Digital, Food & Drink)
RPC- law firmSenior Business Development Manager (Retail, Consumer, Digital, Food & Drink)
May. 2023 - Jun. 2024London, England, United KingdomLed the Business Development, Campaign/ Marketing and Priority Client Development of a Tier 1 Retail and Consumer group, supporting practice areas (Corporate, Commercial/ Tech/ Outsourcing, IP, Consumer Advertising and Marketing).
Business Development & Marketing Manager -Consumer Markets (inc Retail and Digital)
BDO UK LLPBusiness Development & Marketing Manager -Consumer Markets (inc Retail and Digital)
Mar. 2022 - May. 2023London, England, United KingdomLed the Marketing and Business Development for BDO's second largest sector- Consumer Markets (covering Retail, Consumer brands, Digital, Leisure & Hospitality, Travel, Sports and Gaming).
Co-Founder/ Director Premium Hospitality Start-Up
The Jelly Lounge Family ClubCo-Founder/ Director Premium Hospitality Start-Up
Jun. 2016 - Dec. 2021WindsorCo-created and launched an award winning premium family leisure offering.
Marketing and Business Development  Director in Scale-up Healthcare Business
DentalCarePlus Implant CentresMarketing and Business Development Director in Scale-up Healthcare Business
Apr. 2010 - Jun. 2016London, Bucks, Bristol, Devon, Cornwall, Manchester, MidlandsPart of Senior Management team who grew the business from 2 clinics to 8 clinics in 6 years, leading through to successful Exit sale in 2016. Responsible for Marketing (Digital), new business development, clinical governance and operational effectiveness.
Senior Brand Manager
DiageoSenior Brand Manager
Dec. 2007 - Feb. 2010ArgentinaOperating in Spanish, launched a new category approach for the wines portfolio as well as a repositioning of the leading premium winery from Argentina. Responsible for strategic brand management of wine portfolio including full communications plan for the largest wine market in Argentina as well as collaborating with the LATAM region.
Brand Manager
DiageoBrand Manager
Nov. 2001 - Oct. 2007London, England, United KingdomGin & Premiums Team & Wines Portfolio. Responsible for strategic brand marketing backed with commerciality. Led complex cross-functional and inter-agency teams to deliver end-to-end brand innovation, extension, renovation and integrated comms plans to market. Team, project and stakeholder management, collaborating with key retailers/ other customer partners on innovation projects.

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Marketing Strategy & BD Consultant | 20+ Yrs in B2B/B2C
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