Hill HollidayChief Strategy Officer/HH Leadership Team
Oct. 2015 - Sep. 2021Boston and NYCPart of the small HH agency leadership team. Experienced, driven and ambitious (and nice) CSO who rejoined HH in 2015, helping them to win a significant number of new business pitches, and who led the integration of digital strategy, social strategy, planning, decision science and business strategy into one group under my leadership. This customer-centric integrated approach helps us serve our clients better, because it helps us clearly and accurately define business challenges, the KPIs for success, holes in the customer journey and the focused opportunities for customer engagement. Bold and innovative ideas are at the core of everything we do, with data analytics in a supporting role.