Verizon MediaSenior Director, Verizon Integrated Partnerships
Jan. 2019 - Dec. 2021I built and grew a global sales strategy and channel partnerships, bridging Verizon Business and Media to drive synergy and revenue growth. Developed segmentation, sales governance, and incentive structures while designing bespoke solutions for top enterprise clients of Verizon and Yahoo. Crafted revenue-generating innovations that addressed complex business challenges, integrating Verizon Media's content, data, and digital advertising capabilities with Verizon's cutting-edge 5G and connectivity solutions. These solutions catered to the needs of CMOs, CTOs, and CIOs, delivering immersive consumer experiences that combined digital and physical realms. Pioneered consumer-facing solutions in emerging media channels and IoT, including connected devices, retail digital out-of-home executions, autonomous vehicles, and in-venue/stadium fan experiences. Leveraged Verizon sponsorship assets, 5G technology, and content partnerships to enhance customer engagement and drive new revenue streams. Key Clients: Ford, Saks Fifth Avenue, Walgreens, Walmart, Coca Cola Positions held include: - Senior Director: 2021-2022 (Promotion)
- Director: 2018-2021