Sears Holdings Corporation Designer | Jaclyn Smith Collection
Jul. 2011 - Aug. 2012New York, New YorkJaclyn Smith Collection | Fashion & Apparel Industry ▪️ Brand Development & Leadership – Conceptualized and led the higher price point division of the Jaclyn Smith Collection, elevating the brand’s positioning through refined design direction, premium fabric selections, and trend-driven assortments. ▪️ Multi-Category Design & Trend Research – Designed across all apparel categories, curating color palettes, prints, fabrics, and seasonal concepts based on trend forecasting and sales analytics. Worked closely with design and CAD teams to create compelling, market-driven collections. ▪️ Technical Design & Fit Execution – Developed detailed technical sketches and spec packages, defining fabrication, construction, styling, and key measurements. Led weekly fit sessions with the technical design team to ensure perfected garment fit and production accuracy. ▪️ Cross-Functional Collaboration – Partnered with CAD, pre-production, and sourcing teams from initial concept through final production, ensuring seamless execution. Maintained daily communication with merchants, overseas sourcing offices, and internal stakeholders to streamline development processes. ▪️ Sales Analysis & Collection Strategy – Monitored sales performance alongside the merchant team, identifying top-performing styles and areas for improvement. Utilized data insights to refine future season development and design strategies. ▪️ Executive Presentations & Market Positioning – Led seasonal collection presentations to management and buying teams, ensuring strategic alignment with brand direction and business objectives. ▪️ Global Market Research & Competitive Analysis – Conducted ongoing research across global markets, vintage archives, and key fashion cities in Europe and Asia, identifying emerging trends and competitive insights to inform design innovation.