CitiSolution Sales and Implementation Head
Jun. 2014 - Jul. 2017Citibank Europe Plc. BudapestAs a leader, I spearheaded the B2B sales cycle for card and cash management products, identifying potential clients, conducting pre-RFP analyses, crafting RFP responses, and engaging with key stakeholders. My role involved delivering impactful presentations, devising pricing strategies, and finalizing deals. I provided tailored solutions for small businesses, corporations, financial institutions, and government entities across Central Europe and the MEA region, working closely with senior management, regional leaders, clients, regulators, and vendors.
By facilitating complex deals throughout the EMEA region and developing B2B banking strategies, I negotiated strategic partnerships with government entities to enhance our offerings in card services, cash management, and data integration. I expanded the sales pipeline by 35%, increased annual revenue by 25%, and achieved a 75% success rate in RFP submissions. Additionally, I organized payment industry conferences, workshops, and client events to boost client engagement. My efforts led to a 28% increase in client satisfaction and an 18% reduction in implementation time by deploying over 50 card and cash programs across EMEA, including 15 in the Middle East and Africa.