Modern Mold AgencyMulti-Media Program Manager
May. 2021 - Jan. 2025Birmingham, Alabama, United StatesSpearheaded successful social media initiatives for clients in construction, political, and retail industries, driving a consistent monthly increase of 2-3% in followers and engagement. Gathered and meticulously logged project requirements from diverse clientele, ensuring seamless project execution and client satisfaction throughout the project lifecycle; utilized agile methodologies to adapt to changing client needs and deliver exceptional results. Led cross-functional collaboration initiatives, integrating efforts from diverse teams, including Sales, Marketing, and Operations, ultimately achieving an outstanding 70% increase in client retention rate, and driving sustainable business growth. Spearheaded end-to-end planning and execution of 3+ tailored events and campaigns monthly, utilizing budgets from $5,000 to $50,000; successfully elevated brand visibility and market penetration, resulting in a 30% surge in lead generation. Communicated statistical findings from data analysis and translated these findings into appropriate managerial level recommendations.