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Work Background
Garden & BloomPublisher
Jan. 2024South Carolina, United StatesAs the Editor-in-Chief and Co-Founder of Garden & Bloom, I lead our team in creating high-quality, engaging, and informative content tailored for gardening enthusiasts and nature lovers alike. We aim to provide our readers with expert insights, practical advice, and inspiration to cultivate their green spaces—whether it's a cozy backyard garden, a thriving indoor plant collection, or a sustainable landscaping project. I oversee the content strategy, ensuring that each article, guide, and feature aligns with our mission to make gardening accessible and enjoyable for everyone. My role involves curating a range of topics, from plant care and garden design to eco-friendly practices, helping our audience enhance their gardening knowledge and skills. As a co-founder, I am also deeply involved in the growth and vision of Garden & Bloom. I collaborate on strategic initiatives, partnerships, and brand development, working to position our platform as a trusted resource within the gardening community. I am passionate about empowering readers to connect with nature, cultivate beautiful spaces, and embrace sustainable gardening practices. Through this role, I strive to inspire a community that values the joy, tranquility, and environmental benefits that gardening can bring.
GuideofUSChief Executive Officer
Jul. 2016GuideofUS recognizes that many destinations are continually looking for visitor growth by adequately utilizing the modern web's digital tools, channels, and inbound marketing techniques. However, attracting both new and repeat visitors presents entirely new challenges in a bold, innovative age of online technology. GuideofUS is engaging those challenges head-on to build a new kind of tourism model that provides meaningful experiences to our website visitors across our family of sites. Our team understands how the critical pieces of the travel industry work, and we know how to craft solutions that provide a meaningful impact for the unique regions local business owners operate within. We’ve become experts in discovering not only the visitor's mentality and how to drive their interest in a particular area but also how to fully comprehend the importance of knowing the attitudes and outlook of local and regional business owners: the men and women whose businesses drive the robustness of the local tourism market.
Lexington County Chronicle & The Dispatch NewsGraphic Designer
Oct. 2013 - Jul. 2016Lexington, SCI worked at the local media publication as both their lead graphic designer and layout (paginator) for their weekly publications. As the lead designer for all creative(s) and advertisements relating to local businesses in our geographical market, I regularly assisted the sales team by designing professional and effective graphical advertisements that allow their division to further drive business. Additionally, each week I ensured the layout and design of both our core subscriber publication in addition to our free bulletin are visually compelling, properly formatted and ideally targeted to our readership prior to sending to the printers.
Tradewind CreationsCo-Founder
Jan. 2010 - Jan. 2024Lexington, South Carolina, United StatesTradewind Creations provides Web Design, Development, and Marketing solutions to businesses of all sizes. The real truth is that nearly anyone can claim to develop online web solutions for you and support it, but at Tradewind Creations we know there's much more to it than that. This is a relationship – and we're not interested in platitudes and clichés – we're in this with our clients and customers for the long haul. We recognize that our only true measure of success is established and grounded on the continuation of your organization's achievements online.
HawaiiGuide.comPresident/Editor
Jul. 2009Hawaiian IslandsHawaii Guide remains one of the largest privately owned Hawaii travel sites, offering a breadth of services that enable Hawaii visitors to plan and experience the trip they want. Founded in May 2002 as an authentic resource for researching and planning all aspects of Hawaii travel, Hawaii Guide helps millions of people year after year decide what to see, where to visit, where to stay, and what things to do once they arrive. Ultimately, Hawaii Guide believes in being a good steward (malama pono) of the 'Aina 'land) and kai (ocean), and we ensure our business promotes responsible ecotourism and adventures. To our organization, Hawai'Hawai'is more than a place to tour – it's to experience!
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