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Work Background
adaptive & coSenior Digital Account Manager
Jul. 2023
adaptive & coDigital Account Manager
Dec. 2022 - Jul. 2023
adaptive Senior Paid Search Manager
Jun. 2021 - Dec. 2022Durban, KwaZulu-Natal, South Africa
JellyfishPaid Search Manager
May. 2020 - May. 2021Durban
JellyfishSenior Paid Media Operations Specialist
Jul. 2019 - Apr. 2020
JellyfishPaid Media Operations Specialist
Sep. 2018 - Jun. 2019Umhlanga, Durban
Jellyfish SAPaid Media Operations Executive
Sep. 2017 - Aug. 2018Durban Area, South Africa
SA GreetingsBack to School Product Manager
Feb. 2015 - Sep. 2017Westville• Continuous research and market analysis of target market, demographics and product relevance, to ensure a solid knowledge of our market, competitors, trends, opportunities and price positioning in the trade.
• Drove product innovation for both portfolios, by continuously reviewing current products and sourcing new suppliers and products in order to improve existing product specs and pricing. • Monthly analysis of product and profitability performances to ensure there was an awareness of challenging costs or product. This included line reviews and cost of product analysis. • Prepared all import orders for approval by management, and monitored production and shipments in order to meet customer deadlines. • Portfolios administrational duties included creation and maintenance of Master Product Schedules and adhering to set guidelines, preparation and distribution of Studio, Repro and Production Briefs, proofing and approval of product and packaging artwork.
• Prepared and participated in all trade shows and presentations for both customers, alongside respective Key Accounts, and internal sales launches. • Licensing performance forecasts for relevant licensors and ensured studio adhered to licensing requirements pertaining to portfolios.
• Liaison with all relevant departments, which included studio, key account managers, all regional sales teams, production, distribution, costing, sampling, shipping, inventory, finance, suppliers and licensing.
• Social media coordinator of all platforms, Facebook, Twitter, Instagram and Pinterest. Duties included yearly content planning, online campaigns strategizing and implementation, and analytics reports. • Coordinated and implemented website development, working alongside a well-established branding and website development studio, as well as coordinated and managed a product shoot
across all portfolios.
Wakaberry Holdings (Pty) LtdReceptionist
Apr. 2013 - Feb. 2015Durban Area, South Africa• Switchboard relief, and dealt effectively with reception duties, such as responding to customer queries. • Administrative assistance in the initial stages of the Wakaberry Franchising Process.
• Assisted the Marketing team, for example, coordinating and executing media packs and goodie bags, running errands and conducting marketing research.
• General office administration (ordering of stationery and purchasing of office supplies, maintained and updated filing and database systems for all departments, prepared and processed general company forms, collated relevant information for store reconciliations and invoices, coordinated travel arrangements for office personnel and ran executives personal and company errands).
• Communicated and minuted meetings with the relevant internal and external parties.
Strauss Daly AttorneysAdmin and HR Assistant
Jun. 2012 - Mar. 2013Durban Area, South Africa• Aided employees with their Medical Aid queries, and communicated concerns to the relevant persons. • Administrator of the Sanlam Provident Fun website for all regional offices, which included entering new and removing exiting employees from their schemes.
• Shorthand experience compiling BBEE files for all regional offices.
• Conducted marketing administration duties, which included ordering and dispatching marketing merchandise and business cards and arranging necessary branded merchandise for events.
• General office administration, including organizing travel arrangements, running errands and assisting with VIP duties, such as controlling leave and distribution of salary slips.
• Communicated meeting arrangements with internal and external parties, and arranged refreshments and merchandise.
• Assisted with the preparation and hosting of clients at the companies rugby box.
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