All3Media InternationalExecutive, Marketing & Creative Services
Jan. 2011 - Dec. 2013UK’s top TV Distribution Company. Worked with over 100 TV brands including: Undercover Boss, Cash Cab, Midsomer Murders, The Gadget Show, Are You Normal America, Money From Strangers and many others. Bridged the gap between traditional and digital marketing for all formats & programs • Spearheaded the digital assets creation for program led banners/online ads, social networks, Netflix & Hulu
• Managed the affiliate marketing campaign with Samsung on their 2010, 2011, 2012 Connected TVs.
• Produced a competitive analysis of top TV brands best use of social media
• Researched and proposed a Facebook engagement strategy for Midsomer Murders
• Cataloged all TV programs and formats for print and digital distribution
• Managed the ALL3MEDIA International website www.all3mediainternational.com • Negotiated, reported and budgeted on the digital marketing activity
• Assisted the Head of Press and Marketing with market launches, internal events, press interviews, DVD extras and video idents. • Supported the Sales Teams with/at international markets: MipCOM, MipTV, Natpe, ATF. • Handled all photography publicity requests: outsourcing, curating, embargoes, clearing, licensing & asset creation • Liaised with: International Publishers, Creative Agencies, Broadcasters, Producers, Developers, Acquisitions and Sales.