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Work Background
Impact Hub GenevaCommunication & Social Media Expert
Apr. 2023 - Dec. 2024remoteCommunication Consulting and Social Media Strategy & Content Creation for the national campaign MONTH WITHOUT TOBACCO
BDO SchweizSocial Media-Managerin
Jan. 2018Zürich, Schweiz/RemoteSupport BDO Digital with creation of Social Media Content to gather awareness and trust for the digital business consulting. Make their excellent services stand out with creative storytelling and innovative digital snacks!
Die Schwedin. GmbHSocial Media Manager
Oct. 2017 - Dec. 2021Zürich und Umgebung, SchweizSocial media content creator for delicious food & drinks brands as Ticinella or Freixenet and the cosmetic brands MaxFactor and Covergirl.
Supporting the community growth on Facebook, instagram and Pinterest with catchy content and ideal ad formats. Including Community Management in German, English & Italian. Development and support of the brand Covergirl for Influencer Marketing campaigns.
lovefoodishSocial Media Consultant & Blogger
Jan. 2016Lovefoodish is a blogger and social media agency for strategies and content for food and beverage brands helping to boost your brand visibility and sales. On my new website services.lovefoodish.com I offer practical monthly subscription plans or individual services such as copywriting, community management or influencer marketing concepts or support as a blogger with my blog lovefoodish.com. I had the pleasure to collaborate with national gastronomy and hotel brands as the 25Hours Hotels, Living Circle, the St. Moritz Gourmetfestival or brand as Fiat Switzerland or Coop to create authentic stories for my community. Lovefoodish offers content in English, all content as text, videos and photos are created 100% by me. Due to my long-time knowledge in social media for gastronomy I'm very happy to consult you in any kind of social media tasks for your restaurant or brand! Get in contact: marina@lovefoodish.com
TBWA\ Switzerland AGSenior Account Director
Jun. 2015 - Jun. 2016zürichMake brands of the Swiss Health Care Market trust in a 360 degree consulting and project management of their brands.
- POS offline and online campaigns for Biomed Switzerland (Brand Sinupret) - Creation of new Branding and CD/CI for a new cancer treatment - Offline and online measures to promote several brands of Roche & Pfizer
Migros-Genossenschafts-BundMarketing Communication Project Manager
Mar. 2015 - Jun. 2015SwitzerlandSupport the department Migros Doit Garden with my multilingual skills in the execution of various marketing communications measures (print) to promote the product selling.
-World traveller - Volunteer
Jul. 2014 - Feb. 2015south east asiaTravelling through Southeast Asia to inspire my mind with new cultural and social horizons. Working as a volunteer in different NGO projects and families.
AbbViePatient Communication Manager Hepatitis C (HCV)
Feb. 2014 - Jun. 2014Baar- Coordination within Brand teams to identify opportunities to work collaboratively on HCV
- Develop and lead a strategic, pro-active Patient Relations agenda to shape external issues and improve environment in positive way
- Develop and implement internal material for awareness on HCV by using digital/classical media material
X-Ray AGSenior Consultant
Jan. 2011 - Jan. 2014Basel- Realisation of communication campaigns for internal and external stakeholder, classical and digital
- Branding Strategy/Development
- Event Management
- Specialized in Pharma and Medical Technology Markets
- B/B and B/C markets as industrials, Banks, Consumer Goods
Thommen Medical AGCommunication Manager and Product Manager
Jan. 2003 - Jun. 2011Waldenburg- Launch campaigns for products (Cross-media) for a start-up company
- Branding Development and Management
- Editor of the customer magazine and various PR activities
- Support and management of various Opinion Leader Activities
- Event Management
- Support and coaching of global affiliates in all marketing issues
- Market analysis, pricing, product launch preparations
- Realization of detail aids, monographs incl. editing
- Collaboration in product developing projects (Risk analysis, realization of clinical validation papers, realization of technical documentations, clarification of product related issues with markets/professionals)
Institut Straumann AGAssistant Marketing and Media Manager
Jan. 1998 - Aug. 2003Basel- Realisation of marketing measures as print media and events
- Webpublishing and content management of the company website
- Realisation of digital measures for product launches
- Consulting and coordination of different Marketing activities with intl. subsidiaries
- Maintenance of webpage content
- Assistance of the Product Service team
- Assistance of the rapid development team (custom-made develpments/product inquiries)
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