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Work Background
Director, Marketing Communications
Dell BlueDirector, Marketing Communications
Jan. 2020 - Mar. 2024Round Rock, Texas, United StatesI ran a large Account Management team at Dell Blue, one of the world's largest global in-house advertising agencies. Accomplishments included driving new product launches, managing brand campaigns, supporting major events and creating social content.
Account Director, Dell Blue for Brand
DellAccount Director, Dell Blue for Brand
Oct. 2013 - Jan. 2020Lead the account team for Brand, Consumer, Small Business and Gaming for Dell's internal brand agency. Managed the team's scope of work, major initiatives and strategic projects.
Group Account Director
AdPeople WorldwideGroup Account Director
Mar. 2008 - Aug. 2013Performed several key roles, from agency startup through Dell’s transition to a global model. Built a team which developed all marketing communications for Dell’s North America Small-to-Medium Business (SMB) segment, driving integrated marketing programs. Ran global new product launches across all product lines. Headed the SMB North America Regional Marketing Hub, driving regional marcom and b2b demand generation. Most recently lead the Dell Consumer account team.
Director, Client Services
Engauge (US)Director, Client Services
Mar. 2006 - Mar. 2008Lead the account management team for a fast-paced digital database marketing agency, using business analytics to drive demand marketing and CRM campaigns for Best Buy, CDW, Logitech, Siemens, Sony, and TiVo. Managed a team of 7 Account Executives and Account Directors.
Vice President, Account Director
Hill HollidayVice President, Account Director
Jun. 2003 - Jan. 2006Ran the Dell Business Systems business.
Account Director
Leo BurnettAccount Director
Sep. 2000 - Aug. 2001Directed the Motorola semiconductors business and supervised the global advertising campaign. Successfully pitched and managed the Vignette (b2b software) advertising account.
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