Nicola Jenkins

Marketing & Digital Director

CopywritingGrowth HackerMarketingMarketing DirectorSEO SpecialistBlog ManagerC-level ExecutiveBrand Marketing Manager

Nicola Jenkins, as the Marketing & Digital Director, is responsible for overseeing the company's marketing strategies and digital campaigns. Her role includes planning, implementing, and monitoring digital marketing campaigns across all digital networks. She is also in charge of enhancing brand awareness, driving web traffic, and acquiring leads/customers. Nicola's role is pivotal in identifying trends and insights, optimizing spend and performance, and brainstorming new and creative growth strategies. She also measures and reports the performance of all digital marketing campaigns and assesses them against the goals (ROI and KPIs). Nicola collaborates with internal teams to create landing pages and optimize user experience, and also with agencies and other vendor partners.

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Work Background

Reality+Senior Brand and Marketing Specialist

Feb. 2023 - Oct. 2023London, England, United KingdomReality+ is one of Europe’s fastest growing Web3 companies and has a proven track record with some of the strongest brands in the world including BBC, ITV, FIFA and Tour De France. We are a platform, enabling brands (mainly 2.0 ones) launch and manage their Web3 strategies including blockchain games, multi chain NFT experiences and metaverse development. Pioneers in Blockchain and founded in 2017 before NFTs was even a word, Reality+ provide a go to market approach focused on blockchain games, NFT’s, marketplaces, metaverse applications all under the brand’s full control. Lead marketing efforts for FIFA Womens World Cup Web 3 game

Digital Marketing Director

The Red Affect —Positively influencing business growth for partnersDigital Marketing Director

Sep. 2020- EasyFairs / Southern Manufacturing and Electronics 2025 - WithU - Emmerse Studios (Gaming) - Reality+ (Web3 Gaming) - Goodplayguide.com (Research and insights) - @untaggedfashion (Web3 Gaming) - Cook My Grub (Food Marketplace) - Tecna UK (Exhibitions and Events) - Haiilo.com (Employee comms platform)

Head Of Marketing

TOMY EUROPE (HOLDINGS) LIMITEDHead Of Marketing

Mar. 2017 - Oct. 2020weybridge

International Product Marketing Manager

Electronic ArtsInternational Product Marketing Manager

Nov. 2009 - Mar. 2017Working in Guildford on all things Sims!

TomyBrand Manager

Jul. 2009 - Nov. 2009

Senior Product Manager

Re:creation Toy and GamesSenior Product Manager

Feb. 2006 - May. 2009Covering games, girls toys, consumer electronics and gifts across a multitude of brands inc Cranium, Pokerstuff, Disney, WWE and SEGA

Marketing Communications Manager

PPG IndustriesMarketing Communications Manager

Dec. 2004 - Mar. 2006

Product Manager

BRITA GroupProduct Manager

Jan. 2001 - Dec. 2003

Marketing Communications Executive

Groupe SEBMarketing Communications Executive

Feb. 1997 - Jan. 2001

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