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Work Background
CardlyticsSenior Campaign Manager
Sep. 2022Atlanta, Georgia, United States
CardlyticsMedia Manager
Mar. 2020 - Sep. 2022Atlanta, Georgia, United States
CardlyticsAssociate Account Manager
Jun. 2018 - Mar. 2020Greater Atlanta Area
BKVAssistant Account Executive
Sep. 2016 - Jun. 2018Greater Atlanta Area
BKVAccount Coordinator
Sep. 2015 - Sep. 2016Greater Atlanta Area
The NetworkMarketing Intern
Jun. 2015 - Aug. 2015• Developed and executed email campaigns using Pardot, including preparation of email content
• Converted leads into system and managed overall prospect data completeness and
quality using SalesForce.com
• Refined search engine optimization of The Network’s web properties through keyword
analysis and updates using Google Analytics
• Promoted The Network’s media visibility through improvements and optimization of its
presence on Google+
• Assessed and improved performance of promotional web pages, including optimization
of event landing pages
Diversity, Intersectionality, and Compassion in Organizations LabResearch Assistant
Aug. 2014 - Apr. 2015University of Michigan• Investigated and collected data from surveys to assist in research conducted for Department of Psychology professor
• Studied research articles and literature reviews to better grasp compassion, stereotyping, and discrimination
• Managed and prioritized research responsibilities to meet weekly goals
MRYCoca-Cola Campus Representative
Jul. 2014 - Dec. 2014Ann Arbor, MI• Team Lead for Coke Zero promotional team
• Planned and executed targeted marketing events during college football season to promote Coke Zero on University of Michigan campus
• Promoted Coke Zero through social media outlets such as Facebook, Twitter and Instagram
• Submitted marketing reports following each event
YOLSocial Media Marketing Intern
Jun. 2014 - Aug. 2014• Established a presence and helped monitor and maintain social media sites Twitter, Facebook, etc. for start-up company
• Created and actively updated Pinterest site
• Increased Twitter and Facebook followers in the first eight weeks through daily posts
Cross Culture Marketing GroupCampus Representative
Sep. 2013 - May. 2015• Generated awareness across University of Michigan campus using social media
sites such as Facebook and Twitter
• Collaborated with fellow undergraduate students to promote movie screenings, resulting in over 150 attendees per event
• Created visibility through use of promotional tools products provided by Cross Culture Marketing Group
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