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Network Power<100 people
Roles
🗿25%
HR
🏐25%
Sports
Geos
🇿🇦25%
South Africa
Work Background
Chief Marketing Officer
Blue Ion Support ServicesChief Marketing Officer
Nov. 2024
Director of Sales and Marketing
DMX AfricaDirector of Sales and Marketing
Sep. 2022 - Nov. 2024City of Johannesburg, Gauteng, South Africa
Managing Director
Outsorted Pty LtdManaging Director
Apr. 2021 - Aug. 2022South Africa
Sales Training Facilitator
RAIN GroupSales Training Facilitator
Feb. 2020 - Aug. 2022Johannesburg, Gauteng, South AfricaI facilitate Sales Training for RAIN Group. Named a Top 20 Sales Training Company by Selling Power and Training Industry, RAIN Group delivers award-winning results through in-person and virtual sales training, coaching, and reinforcement.
Managing Director - Consulting
Humanity - The Employee Experience CompanyManaging Director - Consulting
Feb. 2020 - Sep. 2020Johannesburg Area, South Africa
High Performance Coach
Polaris Performance ConsultantsHigh Performance Coach
Jan. 2020 - Nov. 2024City of Johannesburg, Gauteng, South AfricaMy coaching methodology is based on the principle that Purpose is at the heart of high performance. Purpose is not a specific job, career or 'calling' it is the experience of joy, fulfillment and growth. Purpose is also fluid so it can change at different stages in our lives. My coaching methodology will help you ignite self awareness so that you can clarify what Purpose is for you right now, experience it daily and be the best that you can be.
Business Development Consultant
Polaris Performance ConsultantsBusiness Development Consultant
Jan. 2020 - Aug. 2022City of Johannesburg, Gauteng, South AfricaMy Business Development Consulting has three components to it 1) Clarifying the organization's purpose, developing its brand and positioning it in the market 2) Identifying and targeting opportunities for the business to expand and grow 3) Developing the right organizational culture for the organization to grow.
Group Manager: Marketing Operations
Sun InternationalGroup Manager: Marketing Operations
Jun. 2017 - Dec. 2019SandtonLead the marketing operations across the organisation, delivered multiple marketing programmes, coordinated the development of the group marketing plan, managed all attendant budgets, oversaw customer acquisition and retention, oversaw direct customer communication and drove internal collaboration focused on delivering Marketing Services to the Gaming Division. Key Accomplishments: Introduced and lead the changes to the Loyalty and Direct marketing strategies which created more value for both customers and the company. The changes led to improved efficiency (total cost saving of over R30 million) and increased revenue from targeted customers. Refined and streamlined marketing operations across the board that aligned the head office marketing functions and the marketing teams at the casinos in planning and delivering marketing campaigns, promotions and activations to drive revenue. Coordinated the compilation and drove the implementation of Sun International’s marketing strategy for the South Africa operations.
Marketing Executive
Sun City resortMarketing Executive
Aug. 2015 - May. 2017Rustenburg Area, South AfricaI oversaw the development and execution of the company’s marketing strategy, managing resources and budgets to meet strategic objectives. I ensured best practice was adhered to, and all compliance and safety requirements were met. I collected and analysed data throughout campaign management, using findings to tweak methods and make informed decisions related to business growth and success. I also managed the marketing team, driving employee development and training, and encouraging collaboration with internal units across the company. Key Accomplishments: ⇨ Oversaw the development and roll out of the new Sun City brand. ⇨ Streamlined and improved marketing strategies, including the development of a clear gaming marketing strategy for the company. ⇨ Assisted with the revision and positioning of customer value propositions for all internal brands across the resort.
Marketing Manager
Golden Horse CasinoMarketing Manager
Oct. 2014 - Jul. 2015Pietermaritzburg Area, South AfricaI oversaw the development and implementation of marketing strategies and campaigns, fulfilling the company’s strategic objectives in the areas of relationship marketing, communications, promotions and events, as well as experimental marketing activities. I was also responsible for managing every aspect of campaigns, from their development to their execution, including overseeing resources and budgets. Key Accomplishment: ⇨ Supervised the development and implementation and rollout of the organisation’s new brand, overseeing every aspect of the project.
Relationship Marketing Manager
Suncoast Casino, Hotel and EntertainmentRelationship Marketing Manager
Jan. 2013 - Sep. 2014Durban Area, South AfricaI led the execution of the company’s relationship management strategy, overseeing all campaigns as well as managing budgets and resources to ensure the meeting of goals and targets. Additionally, I managed the performance and development of 24 staff, ensuring adherence to best practice, legal compliance requirements, and peak productivity and efficiency. Key Accomplishments: ⇨ Managed the development and introduction of new programs, including a rewards initiative and customer life journey strategy. ⇨ Drove a culture of high performance, restructuring and refining processes and procedures that are efficient, effective, and centered around the customer.
Promotions and Events Manager
Suncoast Casino, Hotel and EntertainmentPromotions and Events Manager
Jul. 2011 - Dec. 2012Durban Area, South AfricaI executed the organisations promotions and events strategy, developing a full and compelling events calendar targeted at increasing footfall and encouraging customer engagement and return visits. I also collaborated with external hospitality partners to deliver top quality events, managing campaign budgets and resources, overseeing team productivity and development, and refining the promotions processes and developing new ideas.
Assistant Marketing Manager
Emnotweni casino and entertainmentAssistant Marketing Manager
Mar. 2010 - Jun. 2011Nelspruit Area, South Africa
Event producer
MontecasinoEvent producer
Mar. 2009 - Feb. 2010
Project Coordinator
Tsogo SunProject Coordinator
Jul. 2007 - Feb. 2009

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