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Work Background
MarkentumDirector of Partner Strategy
Jun. 2023Daytona Beach, Florida, United States
Source Sports LLCFounder & CEO
Jan. 2022 - Jan. 2023Orlando, Florida, United States- Launched niche publishing website focused on travel/club sports. - Managed website development, social media campaign and content development
- Executed effective SEO strategies to generate organic traffic
Orange County Public SchoolsTeacher
Aug. 2015 - Aug. 2018Olympia High School- Developed & Taught AP Computer Science Principles, 70% of students achieved a 3+.
- Quickly established respect as engaging educator of technology
- Prepared students for MS Word & MS Excel Certification
Convert Clicks Into CustomersDigital Marketing Consultant
Jun. 2011 - Dec. 2021Orlando, Florida Area- Developed and implemented effective digital marketing strategies to increase revenue.
- SEM Expert: executed PPC & SEO campaigns through VAR’s & directly with SMB’s
- Optimized AdWords campaigns to maximize results within client’s budget
- Implemented Search Engine Optimization (SEO) strategies to maximize organic traffic
- Created social media campaigns customized to client’s target market
- Identified conversion optimization opportunities to ensure improved results from increased traffic.
- Tracked client website traffic and conversions with Google Analytics
eMax Hotel Internet MarketingDigital Marketing Manager
Jan. 2011 - Jun. 2011Winter Park, Florida, United States- Developed, directed and executed digital marketing campaigns to generate leads
- Created and implemented online webinars for prospects
- Managed A/B testing to maximize e-mail marketing results
AT&T Advertising SolutionsAccount Manager - New Media
Sep. 2009 - Jan. 2011Orlando, Florida, United StatesWork with small to medium businesses to implement marketing strategies that attract new customers through internet yellow pages, search engine marketing and/or targeted direct mail.
MMG MediaPartner
May. 2003 - Aug. 2008Hudson, New Hampshire, United StatesFounded and managed sales, marketing and media company focused on participatory athletic events (marathons, triathlons, charity walks, etc). Provided marketing consulting to non-profits.
TeradyneMaterials Manager
Aug. 2000 - May. 2003San Diego, California, United StatesManaged customer service, purchasing, planning, production control and shipping/receiving for a business unit within the Connection Systems division of Teradyne.
TeradynePurchasing Manager
Jun. 1996 - Jul. 2000Nashua, New Hampshire, United StatesManaged all purchasing activities including inventory, MRO, and capital for a business unit within the Connection Systems Division of Teradyne.
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