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Work Background
Vaughan SystemsCorporate English Teacher
Oct. 2019Barcelona Area, SpainCreating and delivering online English classes to corporate students from levels A1 - C2+.
Preparing students for business conversations, workplace presentations and job interviews. HIGHLIGHT: My students request me as their teacher year on year. Seeing them progress, gain confidence and succeed really makes my job that much better!
Terranova Spirits LLCDigital Marketing Consultant / Community Manager
Oct. 2019 - Apr. 2025Barcelona Area, Spain• Managed social media presence for Terranova Spirits LLC, creating engaging content strategies with minimal budget
• Developed consistent tone across multiple brand profiles, increasing online engagement and brand awareness
Formica Group EuropeWebsite Designer (contract position)
Jan. 2019 - Apr. 2019Barcelona Area, SpainFull rebuild of European websites and migration of complex product data. Webpage design, build and testing in Sitecore. 17 sites across 15 languages. HIGHLIGHT: delivering the web project on time while being able to work alongside former colleagues remotely from Barcelona.
Laminex New Zealand - a division of Fletcher Building Products LtdDigital Marketing & Communications Manager
Jul. 2016 - Sep. 2017Auckland, New ZealandResponsible for corporate and all brand websites, including CMS (Sitecore & bespoke), Digital Asset Library and management of web development agency. Lead and executed multi-brand, multi-channel content strategy. Managed creative agency relationship. Social Media management. Regional lead on international digital projects. HIGHLIGHT:Sitecore web build and migration of Formica site on internationally shared platform. Consistent Communications strategy in place for B2B and B2C audiences. Creation of QuickChip digital sample ordering process with Merchandising Manager.
Laminex New Zealand - a division of Fletcher Building Products LtdDigital Marketing Manager
Oct. 2014 - Jul. 2016Auckland, New ZealandLead multi-brand digital strategy including web development, social media, email campaigns & communications and digital projects. Management web development & creative agencies. Responsible for strategy and execution of B2C marketing campaigns and industry design competition (Formica Formations). HIGHLIGHT: success management of Formica Formations design competition from start to finish, and realisation of winning designs into product. Two successful iterations of the competition, including award ceremony events and expansion of the competition to other regions within the group of companies.
Laminex New Zealand - a division of Fletcher Building Products LtdActing Merchandising Manager
Jan. 2014 - Jun. 2014AucklandMaternity leave cover. Management of sampling and merchandising programme including management of external merchandising agency. Stock management and ordering including budget management & product development. Management of Marketing Team assistant.
Laminex New Zealand - a division of Fletcher Building Products LtdCategory Assistant
Nov. 2012 - Sep. 2014AucklandProduct and brand marketing across multiple brands. Regular product range updates and new product introductions including communications & collateral, digital strategy & launch event management. Lead on B2B, B2C and internal email campaigns and social media strategy. Creative & web development agency management. Adhoc marketing support. HIGHLIGHT: planning & executing a successful celebration to mark the 100 year anniversary of Formica laminates, including support on a product range refresh and new introduction of a limited edition anniversary collection.
High Tea SocietyContributing Writer
Aug. 2012Contributing writing to High Tea Society website, reviewing High Tea experiences in Europe and beyond.
BC HockeyAdministrative Assistant - Insurance & Accounts Receivable
Aug. 2010 - Aug. 2012Victoria, British Columbia, CanadaAdministrative-focused role with partial responsibility for Accounts Receivable functions, data entry & analysis, management of Executive director's calendar, meeting preparation and communications and full responsibility for insurance function of the hockey programme including insurance claim review, processing and management, hockey official criminal record check processing and management and event assistance for annual general meeting.
best pacific institute of educationMarketing Assistant
Sep. 2008 - Feb. 2009Auckland, New ZealandContract role to assist with planning, development and implementation of multi-channel B2C marketing campaigns (acquisition), event coordination, management of media agency, lead on staff training for introduction of new digital assets.
APN News & MediaMagazine Executive / Account Manager - Agency
Feb. 2007 - Dec. 2007Auckland, New ZealandMagazine Manager - liaison between editorial and advertising staff. Responsible for revenue and advertising within several weekly publications. Responsible for layout and workflow of each publication. Agency Account Manager - Responsible for revenue targets associated with a portfolio of agency clients selling into print publications. Client presentations, pitches and relationship management.
The Laminex GroupAccounting Assistant
Sep. 2005 - Jan. 2006Auckland, New ZealandContract assistant position in account department. Data entry, processing and reporting.
Atlantis HealthcareAccount Manager
Feb. 2005 - Aug. 2005Auckland, New ZealandManagement of portfolio of agency clients, selling creative direct marketing solutions within the pharmaceutical industry
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