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Work Background
Max Volume StylingOwner
Jan. 2025United States, DenverStyle complete wardrobe looks for JanSport Backpack eComm and in-season campaigns, including apparel, footwear, and accessories
Lead all content creation and marketing efforts for service promotion, networking, and strategic outreach initiatives
Manage client relationships, wardrobe planning, and lifestyle styling needs
Led all wardrobe assortment for photoshoots, events, and personal styling
Operate all aspects of the business, from branding and client management to creative direction and logistics
SharkNinjaBrand Partnerships
Nov. 2022 - Apr. 2023Helped lead strategic development, management, and execution of SharkNinja’s brand partnerships strategy.
Developed and executed comprehensive marketing strategies and campaigns that align with company goals and objectives.
Identified partnership opportunities, developed integrated marketing plans for collaborations, drove brand awareness.
Supported evaluation, development, and negotiation of partner contracts.
Managed relationships with agency partners through each partnership.
Managed the evaluation of incoming brand partnership opportunities.
Maintained brand partnership budget.
Monitored all Go-to-market plans across marketing channels to ensure successful partnership.
New BalanceGlobal Marketing Associate, Lifestyle
Mar. 2022 - Nov. 2022Assisted in the development of all Lifestyle Footwear strategy, marketing campaigns and deliverables at a global level.
Managed cross-functional teamwork to ensure assets met deadlines.
Actively managed all agency communication across 4 agencies.
Helped produce photoshoots with agencies to ensure alignment across footwear needs, assets, and regional/global requests.
Wrote strategy for Go-to-market plans while meeting all integrated needs across markets to maintain brand guidelines.
CrocsProduct Management
Aug. 2021 - Dec. 2021Implemented strategic sample seeding strategy for all VIP/ Influencers to receive product collaboration and partnership product.
Worked directly with influencers/ talent/ celebrity teams for each request.
Ordered all seasonal samples for global marketing team needs across all influencer campaigns/ celebrity requests/ and talent needs.
CrocsGlobal Marketing Communications
Apr. 2019 - Aug. 2021Supported product partnership materials and Go-to-market strategy.
Developed messaging documents and strategic pitch proposals.
Compiled competitive research in new markets, agency partners, and new growth opportunities for Crocs / new consumers.
Managed all marketing sample requests.
Assisted with all communication across brand partnership collaborations.
Special Project: Justin Bieber Drop 1 &2: Ideated, pitched, executed, and supported communication across all global regions for product roll out.
RESULT: 9 billion+ PR impressions across both drops
MakerBotSocial Engagement Manager
Jul. 2017 - Mar. 2018Brooklyn, New York
MakerBotSocial Media & Community Manager
Apr. 2017 - Jul. 2017Brooklyn, New York
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