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Work Background
*Company Upon Request*Creative Account Manager
Apr. 2023 - May. 2023Denver, Colorado, United States
SharkNinjaBrand Partnerships
Nov. 2022 - Apr. 2023Boston, Massachusetts, United States- Help lead the strategic development, management, and execution of SharkNinja’s brand partnerships strategy
- Responsible for identifying partnership opportunities, developing fully integrated marketing plans for collaboration drops, and activating marketing plans with the intent of driving brand awareness, affinity, and product sell through
- Work in close partnership with brand marketing and cross-functional teammates (social media, influencer, PR, content strategy, sales) to identify collaboration opportunities, and create an annual collaboration roster and calendar
- Support the evaluation, development, and negotiation of partner contracts from pitch to closing
- Manage the relationship with agency partners in the development of partnership strategy
- Lead execution of partnership agreements end to end, providing partners with excellent service and ensuring that all internal and external partnership requirements are met on time
- Aid in co-branded asset creation and promotion, working with external partners, creative teams, content creators, social and email teams to ensure all co-branded content is effectively produced and disseminated
- Build and maintain performance dashboard to drive visibility into the impact of the partnerships, harvest learnings, and drive future evolutions - constantly improving upon processes and integrating learnings into future collaborations
- Manage the evaluation of incoming brand partnership opportunities, ensuring alignment with business goals
- Maintain the brand partnership budget
New BalanceGlobal Marketing Associate, Lifestyle
Mar. 2022 - Nov. 2022Boston, Massachusetts, United States
CrocsProduct Management
Aug. 2021 - Dec. 2021Denver, Colorado, United States
CrocsGlobal Marketing Communications
Apr. 2019 - Aug. 2021Denver, Colorado, United States
MakerBotSocial Engagement Manager
Jul. 2017 - Mar. 2018Brooklyn, New York
MakerBotSocial Media & Community Manager
Apr. 2017 - Jul. 2017Brooklyn, New York
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