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Work Background
D'Arte Human & Business SchoolMarketing Automation Specialist
Sep. 2022Create workflows and automations that assist in reducing data entry and accelerate the overall sales processes.
Implement and integrate new Zoho modules (apps) to augment or fill process gaps.
Implementing solutions for business objectives using the Zoho product suite.
Assist in troubleshooting of ad hoc issues while reconfiguring the zoho applications.
Work with database to segment audience, analyze audience behavior, and improve the quality of the database
Integration of Zoho Apps with third-party applications.
Set up custom functions using Deluge Script (Zoho scripting language) when needed.
Evaluate the technical feasibility of the implementation of new customer journeys.
La Agencia OnlineFunnel Builder & Automation Specialist
Nov. 2021 - Sep. 2022Responsible for email marketing automations in Ontraport (CRM) including segmentation, testing, and deployment, and continually evaluate these for improvements.
Building, testing, optimizing email campaings.
Paid advertising Pixel/ Tags setup (Facebook Ads, Google Ads, LinkedIn Ads, Outbrain, Tiktok, etc)
Understand and evaluate campaign metrics.
Set up a wide range of digital tools needed to build different types of funnels.
Perform A/B testing to execute enhancements to conversion rates, campaign ROI, and sales growth.
Manage marketing automation efforts and processes
Provide cross-functional technical support to the team
AutónomoPaid Ads & Sales Funnels Specialist
Jun. 2020 - Dec. 2021- Execute and manage performance-based paid media campaigns: Social ads.
- Monitor spending and performance on a daily basis.
- Sales Funnels creation & optimization.
- Data analysis: Analyze performance data and provide interpretation and appropriate action plans based on results.
- Understand the client's business and goals.
TravelPerkReporting Specialist
Sep. 2019 - Feb. 2020Barcelona, Catalonia, Spain- Produce graphs and dashboards in Looker using the right metrics and dimensions and the most convenient visualization elements to present the data.
- LookML modeling.
- Ad-hoc reporting writing SQL to query databases.
- Identify recurrent reporting needs and automate them through Looker when needed.
- Participate in the requirements gathering with the stakeholders and recommends the best visualizations.
TravelPerkProduct Support - Data intern
Mar. 2019 - Aug. 2019Barcelona Area, Spain
DrivyQuality & Onboarding Intern - Spain
Nov. 2016 - Apr. 2017Barcelona y alrededores, EspañaOnboard new members and help users in their understanding of the service.
Ensure listings and members profiles follow the quality guidelines
Assist users during all possible situations during a rental
Provide feedback on improvements and contribute to the product development.
Open CampCustomer Service
Jun. 2016 - Oct. 2016Barcelona, EspañaInteract with customers to provide and process information in response to concerns and requests about the park.
Handle and resolve customer complaints.
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