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Work Background
Self-employedHead of Digital Solutions and Project Delivery
Jan. 2024My mission is to assist clients in driving profitable consumer transactions through innovative digital solutions and efficient processes. I understand that each client has unique needs and goals. Instead of providing generic best practices, I collaborate closely with your team to develop tailored solutions that perfectly fit your business. Together, we ensure successful integration every step of the way.
Giant TigerHead of Digital Solutions and Architecture
Dec. 2021 - May. 2024Senior leadership role responsible for driving the digital systems architecture and how they integrate with the corporate applications. Oversaw cross functional digital project implementations and digital site health. • Led digital systems architecture, integrating corporate applications to enhance efficiency.
• Managed cross-functional digital projects, ensuring timely delivery and optimal resource use.
• Replatformed entire digital stack, ensuring no downtime and saving millions.
• Developed and maintained digital roadmap, aligning with business goals and optimizing budget.
• Oversaw site health support, improving reliability and reducing downtime.
Boosted system reliability by 30% through strategic infrastructure enhancements.
Giant TigerSenior Manager, Digital Experience and eComm Technology
Aug. 2019 - Dec. 2021• Led digital project delivery including email marketing tool replatforming, enhancing user engagement.
• Managed Customer Service and technical support, improving resolution times and customer satisfaction.
• Facilitated scrum processes across teams, ensuring customer-centric improvements and streamlined
workflows.
• Led digital project revamps, boosting customer satisfaction and team efficiency.
• Spearheaded the integration of cutting-edge eComm technologies enhancing user experience. Including moderization of inventory integration and SalesBooking processes into the core system.
Giant TigerManager - eCommerce Technology & Projects
Sep. 2015 - Aug. 2019• Responsible for all aspects of eCommerce technology, including overseeing day to day troubleshooting
• Drives the execution of multiple business plans and projects for gianttiger.com • Responsible for overseeing the operational relationship with the OMS and vendor on-boarding
• Responsible for overseeing call centre operations and escalating issues as needed with the internal team putting customer experience first
• Help establish a reporting & analytics practice for eCommerce • Report on digital performance for the brand and highlight key insights • Define & help improve team processes to improve productivity and customer experience
Giant TigerManager - Digital Marketing, eCommerce
Aug. 2010 - Sep. 2015Ottawa, ON• Responsible for opening up and capturing our customers conversations online for a billion-dollar 200+ store discount retail chain. • Provide insight into best practices and approaches for developing online content, growing & engaging our customer database
• Write strategy, technical documents, recommendations and reports.
• Report on digital performance for the brand and highlight key insights • Effectively liaise with stakeholders to strengthen and grow the GT brand in all digital touch points. • Manage national digital communication & campaign schedule
• Effectively launched: eCommerce website, eFlyer program, email club, numerous contests, social media presence on Facebook & Twitter & an iOS App
Giant TigerGraphic Web Designer & Team Lead
Nov. 2006 - Aug. 2010Ottawa, ONOversaw all production requirements for weekly flyer and web material, including design and project management.
Bymedia Design GroupGraphic & Web Designer
May. 2002 - Nov. 2006Ottawa, ON
Freelance (Self employed)Graphic Design, User Experience & Digital Marketing Specialist
Jan. 2000 - Nov. 2013- Brand development, website UIs and general maintenance for volunteer organizations and small businesses.
- Helping organizations and small business enter the social media world
3MGraphic Designer
Jan. 1998 - Dec. 2000London, ON
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