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Work Background
Excelsia LabsMarketing Manager
Apr. 2025TríkalaI oversee campaign development from concept to execution, manage marketing budgets, and optimize performance through continuous analysis and market research. In addition, I build and maintain strong business relationships, identify new growth opportunities, and support organizational development through effective leadership and cross-functional collaboration.
LPP GreeceShift Leader
Jun. 2024 - Sep. 2024I was responsible for overseeing daily store operations and ensuring the team delivers an excellent customer experience while achieving sales targets. I lead and support team members during shifts, coordinate task execution, and ensure the store meets visual merchandising and operational standards. My role also involves monitoring performance, resolving customer issues professionally, and contributing to the store’s overall productivity and profitability through effective leadership and strong organizational skills.
Marks and SpencerSection Manager
Nov. 2023 - Jun. 2024I was responsible for overseeing the daily operations of my department, ensuring excellent customer experience and strong commercial performance. I led and motivated a team to achieve sales targets, maintain high visual merchandising standards, and deliver operational excellence in line with company objectives. My role involved monitoring key performance indicators, managing stock levels, and implementing in-store marketing strategies to maximize profitability. I also focused on team development through coaching and performance management, while building strong relationships with both customers and internal stakeholders.
BaousisE-commerce & Performance Marketing Manager
Dec. 2022 - Jan. 2024I was responsible for developing and executing comprehensive digital marketing strategies to strengthen brand presence and drive business growth. I planned and managed paid advertising campaigns across platforms such as Google Ads and social media, optimizing performance based on data analysis and ROI. In addition, I designed and created the company’s website from the ground up, ensuring a user-friendly experience, strong brand identity, and full optimization for SEO and conversions. I managed website content, monitored performance metrics, and implemented continuous improvements to increase traffic and engagement.
ZeeDimensionDeputy head of Marketing
Dec. 2022 - Nov. 2023I was responsible for planning and executing comprehensive digital marketing strategies to enhance brand presence and drive measurable growth. I managed and optimized paid advertising campaigns across multiple platforms, including Meta and Google, ensuring maximum ROI and performance. I played a key role in developing and implementing social media strategies, creating engaging content, and analyzing campaign performance to continuously improve results. Additionally, I collaborated closely with cross-functional teams to align marketing initiatives with business objectives, supervised campaign execution, and contributed to overall brand positioning and customer acquisition.
Self-employed | ConsultantSenior Marketing & Business Development Consultant
Sep. 2022 - Sep. 2025Managed 10+ accounts simultaneously across e-commerce, health, retail, and consumer sectors equivalent to an agency environment
Developed full-funnel marketing strategies from market analysis through execution and reporting
Managed Google Ads, Meta Ads, TikTok Ads, and SEO campaigns with continuous optimization of CAC, ROAS, and conversion rates
Developed brand identity, content strategy, and corporate communications for multiple clients
TPTechnical Support Specialist (Apple)
Jul. 2022 - Oct. 2022GreeceProvided expert technical support for Apple products, assisting customers with troubleshooting, problem resolution, and device optimization. Leveraged strong communication and critical thinking skills to resolve complex issues efficiently while maintaining high customer satisfaction. Collaborated closely with internal teams to streamline support processes and enhance user experience.
Cosmos Sport SASales Associate
Dec. 2021 - Jul. 2022I played a key role in driving sales performance while supporting the development of team members across multiple technology brands. I actively engaged with customers to understand their needs, delivering tailored product recommendations and ensuring a high-quality customer experience. In addition to achieving sales targets, I was responsible for training and mentoring staff on product knowledge, brand standards, and effective sales techniques. This included introducing new technologies, explaining key features and benefits, and helping the team build confidence in presenting and selling tech products.
ViosalJunior Marketing Intern
Sep. 2013 - Aug. 2017I actively contributed to the company’s business development, sales, and marketing operations, gaining hands-on experience in a fast-paced commercial environment. I supported the identification of new business opportunities, assisted in maintaining and developing client relationships, and contributed to sales growth through market research and outreach initiatives. Additionally, I was involved in the planning and execution of marketing campaigns, helping to strengthen brand presence and improve customer engagement. My role included coordinating with internal teams, supporting field supervision activities, and ensuring smooth communication between departments and clients.
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