Clarity AILead | Product, Content and Creative Marketing
Jan. 2022 - Sep. 2023Madrid, Community of Madrid, SpainClarity AI is a sustainability technology platform that uses machine learning and big data to deliver environmental and social insights to investors and organizations. As of June 2023, Clarity AI’s platform analyzes more than 70,000 companies, 390,000 funds, 198 countries and 199 local governments, and delivers data and analytics for investing, corporate research and reporting. We support institutional investors but also corporate sustainability teams and consumer platforms As the Content and Creative Lead, I was responsible for the product and content marketing strategy, brand strategy, PR, sales enablement, event management, analyst relations and advertising production. Leading these global go-to-market efforts across all business lines, my team supports all marketing led-demand generation activities.