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Network Power<100 people
Roles
💰100%
Investor & VC
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Marketing
✔️100%
IT
Geos
🇺🇸100%
United States
Work Background
Asia Pacific Campaign Manager
DeloitteAsia Pacific Campaign Manager
Aug. 2023 - Jan. 2025Hong Kong SAR• Led project management for marketing campaigns across the Asia Pacific region, ensuring successful execution and alignment with business goals. • Collaborated with in-market teams to rollout creative strategies and marketing plans effectively. • Developed comprehensive toolkits for marketing teams, facilitating the localization and amplification of reports and marketing assets. • Oversaw the creation of design assets, establishing a cohesive visual identity for campaigns. • Managed budgeting processes and vendor relationships to optimize resource allocation and project outcomes.
Asia Pacific Campaign Manager
DeloitteAsia Pacific Campaign Manager
Aug. 2023 - Jan. 2025Hong Kong SAR• Led project management for marketing campaigns across the Asia Pacific region, ensuring successful execution and alignment with business goals. • Collaborated with in-market teams to rollout creative strategies and marketing plans effectively. • Developed comprehensive toolkits for marketing teams, facilitating the localization and amplification of reports and marketing assets. • Oversaw the creation of design assets, establishing a cohesive visual identity for campaigns. • Managed budgeting processes and vendor relationships to optimize resource allocation and project outcomes.
Director, DAC (Digital, Analytics, Creative)
GolinDirector, DAC (Digital, Analytics, Creative)
May. 2021 - Dec. 2022Hong Kong SAROversee and drive growth for Golin clients in the Digital, Creative, and Analytics teams: • Management of 3 teams, including Creative, Analytics and Digital and internal and external support. • Leading and driving digital, analytics, and creative services for the agency and clients. • Oversee and manage all digital strategy, creative development, and data analytics projects within the agency. • Oversee and manage team development, growth, tools and planning, and HR matters • Managing targets, KPIs, and growth in revenue across all three business units. • Finance forecasting and monthly invoicing.
Senior Account Director
LANDOR & FITCHSenior Account Director
Dec. 2020 - May. 2021Hong Kong SARDriving the digital agenda for Landor & Fitch, across a variety of platforms including: ● Management of teams, including internal and external partners ● Leading delivery of digital client service ● Leadership of digital business development, including delivery of pitch documents ● Growing digital revenue growth through expanding existing clients scope of work and our business offerings ● Full project management including running of timelines, Gantt charts and budget tracking ● Finance forecasting and monthly invoicing
Regional Account Director / Content Strategist APAC | WPP Team Colgate-Palmolive
Red Fuse CommunicationsRegional Account Director / Content Strategist APAC | WPP Team Colgate-Palmolive
Nov. 2018 - Dec. 2020Hong KongWorking in a managerial and project management role to ensure effective marketing and campaign objectives for Colgate Palmolive brands across the APAC region, including: • Oversee and manage APAC brand campaigns for Colgate Palmolive • Management of teams, including internal and external partners • Budgeting and forecasting for Integrated Marketing Campaigns (IMCs) • Project Management for IMCs • Running workshops and focus groups in key markets across APAC • TVC, retail and digital asset production management and planning • Running strategic workshops for Regional Teams • Digital strategy leadership of Client Service team • Day to day client servicing and management of teams • Launching and managing new channels/platforms (including TikTok) across the APAC region.
Client Director
Lion & LionClient Director
Jan. 2018 - Oct. 2018Hong KongWorking in a strategic role on engagements, serving as a digital strategy advisor to both Client Managers (internal) and clients (external) by helping define project scope, objectives, KPIs, as well as developing integrated digital strategies across the portfolio of clients in the Hong Kong office, including: • Working across key brands within the agency in a media and client service role • Oversight and management of all Hong Kong based clients • Providing strategic direction to clients • Creation and presentation of proposals and media KPIs • Oversee and manage the bought media planning and reporting results to clients • Bi-Weekly Revenue forecasting and management of media budgets across the agency. • Team development and management of Client Managers and Client Leads.
Account Director and Media Lead
Conversation LABAccount Director and Media Lead
Dec. 2015 - Jan. 2018Durban Area, South AfricaI oversaw the Media Strategy and planning for the agency across SEM, PPC Social and Display channels. I reported directly to the MD and the executive committee to drive client growth and development of the junior team members. My duties included: • Working across key brands within the agency in a media and client service role • Creation and presentation of media proposals and media KPIs • Oversaw and managed the bought media planning and reporting results to clients • Bi-Weekly Revenue forecasting and management of media budgets across the agency • Developed and managed the media processes within the agency – briefings, reporting, monitoring and optimisation of channels and reporting to teams • Management of paid media team within agency, responsible for employee development, management of performance, time sheets and budgets.
Digital Marketing Manager
LG ElectronicsDigital Marketing Manager
Aug. 2014 - Dec. 2015Johannesburg Area, South AfricaAs the Digital Marketing Manager of LG South Africa, I oversaw the full online and digital channels and offerings of the business. This included the online brand management of all 7 individual business units. I reported directly to the CEO and various Product Mangers across all Business Units, and my responsibilities included: • Management of all web & social platforms • Reporting and Analysis of these platforms • Management of the CRM and Online PR, media plans and strategy direction • Development of the Digital Corporate Identity • Management of external agencies including Social Media, PR & Content, Paid Digital Media, Web Development and Design agencies.
Digital Marketing Manager
LG ElectronicsDigital Marketing Manager
Aug. 2014 - Dec. 2015Johannesburg Area, South AfricaAs the Digital Marketing Manager of LG South Africa, I oversaw the full online and digital channels and offerings of the business. This included the online brand management of all 7 individual business units. I reported directly to the CEO and various Product Mangers across all Business Units, and my responsibilities included: • Management of all web & social platforms • Reporting and Analysis of these platforms • Management of the CRM and Online PR, media plans and strategy direction • Development of the Digital Corporate Identity • Management of external agencies including Social Media, PR & Content, Paid Digital Media, Web Development and Design agencies.
Senior Account Manager and Strategist
Neo@OgilvySenior Account Manager and Strategist
Mar. 2013 - Aug. 2014Johannesburg Area, South AfricaNeo@Ogilvy is the world's leading digital and direct media agency, with more than 650 professionals in 39 offices across 32 countries. The Johannesburg agency looks after some of South Africa top brands, and our department provides a full range of digital and direct media services, including media strategy, planning and buying, search marketing, performance marketing, analytics and technology, mobile marketing, social media marketing, digital out-of-home marketing and others for these brands upcoming campaigns. As an Snr Account Manager and Strategist I facilitate and manage the day to day running of our clients digital media. This includes management of all current campaigns including SEO, PPC, Mobile and Display banners. From a Strategic perspective I provide insights into my clients current and previous campaigns to my Media team to ensure that we create the best possible media solutions for our clients.
Head of Marketing
Groupon South AfricaHead of Marketing
Jul. 2012 - Feb. 2013Cape Town Area, South AfricaKey performance areas are – -The responsibility for the organisation's marketing communications efforts, including the development of new marketing initiatives. -Advising management on marketing and advertising matters. Responsible for writing and developing corporate communications both internally and externally. - Managing all internal and external providers of marketing activities, including our Affiliate marketing channels, our display marketing providers, liaising with our SEO teams and reporting via Google Analytics and similar technologies to monitor and report on our traffic. -Duties include media briefings, staff media training, liaison with relevant journalists and management of public relations agencies. -Management of any Public Relations requirements including monitoring press coverage and recommending and implementing appropriate proactive strategy. PR strategies: structure and driving corporate strategic communication strategy. - Social media management which includes campaigns creation and monitoring, engagement techniques and long term strategy. -Overseeing all branding ensuring that it adheres to the branding guidelines.
Head of Marketing
Groupon South AfricaHead of Marketing
Jul. 2012 - Feb. 2013Cape Town Area, South AfricaKey performance areas are – -The responsibility for the organisation's marketing communications efforts, including the development of new marketing initiatives. -Advising management on marketing and advertising matters. Responsible for writing and developing corporate communications both internally and externally. - Managing all internal and external providers of marketing activities, including our Affiliate marketing channels, our display marketing providers, liaising with our SEO teams and reporting via Google Analytics and similar technologies to monitor and report on our traffic. -Duties include media briefings, staff media training, liaison with relevant journalists and management of public relations agencies. -Management of any Public Relations requirements including monitoring press coverage and recommending and implementing appropriate proactive strategy. PR strategies: structure and driving corporate strategic communication strategy. - Social media management which includes campaigns creation and monitoring, engagement techniques and long term strategy. -Overseeing all branding ensuring that it adheres to the branding guidelines.
Senior Account Manager (Contract)
R.O.I MediaSenior Account Manager (Contract)
Feb. 2012 - Jun. 2012Cape Town Area, South AfricaAs a senior Digital Account Manager I was responsible for managing a portfolio of multiple brands’ online presence and overseeing their digital well-being. I worked with SEO, PPC, Social media and online relationship management teams to ensure the well-being of my clients. Tasks included monitoring accounts, liaising daily with clients, developing strategies and project plans for brands and monitoring reports for each brand.
Account Manager
Commission JunctionAccount Manager
Apr. 2010 - Nov. 2011A subsidiary of the Value Click media group, Commission Junction is one of the biggest Affiliate Marketing networks in the world with offices on every continent. The Durban branch of Commission Junction was opened in 2010 as a satellite office for the UK team. Commission Junction handles clients from all over the world and I was required to deal with clients based in Spain, India, Holland, the UK and the US. I worked exclusively online, working as an Affiliate Manager overseeing each account and their online presence within the Value Click network. I managed over 32 accounts at any given time. This entailed:- -client service and relationship management -planning -implementing online and social media strategies -reporting internally and to client -developing strategies within the network -managing relationships with merchants and publishers I was also tasked with building and fine-tuning content for newsletters, postings on forums and blogs. Clients included organisations from the following industries: travel, retail, finance, utilities, gaming and entertainment sectors.
Account Manager
Commission JunctionAccount Manager
Apr. 2010 - Nov. 2011A subsidiary of the Value Click media group, Commission Junction is one of the biggest Affiliate Marketing networks in the world with offices on every continent. The Durban branch of Commission Junction was opened in 2010 as a satellite office for the UK team. Commission Junction handles clients from all over the world and I was required to deal with clients based in Spain, India, Holland, the UK and the US. I worked exclusively online, working as an Affiliate Manager overseeing each account and their online presence within the Value Click network. I managed over 32 accounts at any given time. This entailed:- -client service and relationship management -planning -implementing online and social media strategies -reporting internally and to client -developing strategies within the network -managing relationships with merchants and publishers I was also tasked with building and fine-tuning content for newsletters, postings on forums and blogs. Clients included organisations from the following industries: travel, retail, finance, utilities, gaming and entertainment sectors.
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