GroupMSr.Digital Analytics & SEO Executive
Apr. 2020 - Jan. 2021TurkeyResponsible for Garanti BBVA, Bonus, Shop&Fly and other 8 shareholder domains - Analyze the organic search landscape and identify key opportunities to drive meaningful traffic.
- Conduct keyword research and competitive gap analysis to inform strategic content plays, including new content, content optimization, new content formats and innovative experiments that quickly grow traffic on relevant, high-value topics
- Driving client revenue using technical SEO
- Technical Site audits – analysis, recommendations and implementations - Interfacing with top client
- Experience in managing website migrations. (Garanti to Garanti BBVA) - Experience in undertaking both on-site and technical audits and ability to articulate findings in a concise manner to clients
- Work with internal teams to create effective SEO content strategies targeting relevant search keywords
- Teaching new colleagues frequently used tools and reporting strategies