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Work Background
Paid Media Specialist
Fanatic Paid Media Specialist
Mar. 2025City Of Bristol, England, United Kingdom
Sales Development Representative
Contracts AdvanceSales Development Representative
Jan. 2025 - Mar. 2025Bath, England, United KingdomConducting an average of 60-70 cold calls daily to generate new business opportunities through demonstration bookings. Utilising objection handling, adaptability, and quick thinking in difficult and high-pressure conversations. Identifying and engaging key decision-makers through tailored outreach. Adopting open-ended questioning and problem prospecting to uncover prospects’ pain points, and position and pitch the product effectively. Maintaining unwavering resilience and professionalism, ensuring consistent performance in a target-driven role. Collaborating with senior sales teams to refine outreach strategies and improve overall response and booking rates.
Senior Paid Media Executive
Bind Media | B-CorpSenior Paid Media Executive
Apr. 2024 - Jan. 2025Bath, England, United Kingdom
Paid Media Executive
Bind Media | B-CorpPaid Media Executive
Mar. 2023 - Apr. 2024Bath, England, United KingdomDeveloped and executed high-performing, full-funnel paid media strategies for B2B and B2C clients, focusing on sales, lead generation, revenue growth, and brand awareness. Managed monthly budgets ranging from £1,000 to £10,000+ across Google Ads, Meta Ads, LinkedIn Ads, and Bing Ads. Successfully optimised campaigns through structured and controlled split testing of bid strategies, audiences, ads, keywords, copy and in-depth data analysis. Conducted advanced campaign planning, keyword research, market research, and ad copywriting to enhance campaign performance and achieve clients’ marketing goals. Provided data-driven performance reporting and insights on a monthly basis, analysing key metrics and account & market trends to make strategic recommendations for clients, which aligned with broader digital marketing goals. Setting up and troubleshooting GTM conversion tracking for clients to ensure accurate data collection and campaign measurement. Built and managed Google Data Studio dashboards and reports to provide clients with clear, actionable performance insights. Built and maintained strong client relationships, leading to a 100% increase in fees from a B2B enterprise software client over 1.5 years. Identified new business opportunities, securing a handful of one-off projects and retainers for internal teams.
Sales & Marketing Assistant
Professional ApprenticeshipsSales & Marketing Assistant
Mar. 2022 - Mar. 2023City Of Bristol, England, United KingdomStudying the Digital Marketer L3 Apprenticeship. Created and executed targeted LinkedIn outreach and in-person networking strategies to generate new business leads. Developed SEO-driven blog content and social media marketing strategies to improve organic reach and engagement. Wrote, designed and implemented lead-gen email marketing campaigns and weekly newsletter emails. Managed job advertisements across UCAS, NAS, and Indeed, optimising the job adverts through data analysis. Assisted the Business Development team in crafting tailored proposals, executing cold outreach, and assisting in client demos.
Apprentice Management Surveyor
Workman LLPApprentice Management Surveyor
Jul. 2021 - Mar. 2022City Of Bristol, England, United KingdomConducted property inspections and ensured tenant compliance with lease obligations. Managed service charge expenditure and ensured regulatory compliance. Provided strategic support for value enhancement opportunities, including rent reviews and lease renewals. Collaborated with clients to improve tenure and physical property conditions.
Sales Associate
HomeSenseSales Associate
Sep. 2020 - Jul. 2021City Of Bristol, England, United KingdomAssisting & interacting with a variety of customers. Merchandising & optimal product placement to generate sales and grab the customer's attention. Working individually and within a team to complete a number of tasks within a specific time frame, such as processing deliveries, product sorting & shelving, and shop floor maintenance.
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