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Work Background
Creative Director @ La Plage
MHP GroupCreative Director @ La Plage
Apr. 2019 - Sep. 2024London Area, United KingdomSenior CD and copywriter across global clients inc. Amazon, AWS, Mastercard, Google, Janssen, Belmond (LVMH) and more. Leading (and winning) pitches, repitches, expanding existing accounts and helping on new business feel-outs. https://www.la-plage.london
Contributing Writer @ The Sunday Times
News UKContributing Writer @ The Sunday Times
Apr. 2012 - Dec. 2017London, United KingdomRegular contributor to the award-winning Travel supplement. I've stand-up paddleboarded on the Thames, zip-lined across a glacier in the Alps, mountain-biked down a ski piste and eaten century eggs in Singapore (this wasn't all in one story, but with hindsight, it should have been). I also contributed to the annual City Guides - New York 2015, Las Vegas 2016, Berlin 2017. I create digital films of my features for the app and website, and Instagram for the SundayTimesTravel feed. #LivingTheDreamForLikes
Co-founder
We Did ThatCo-founder
Oct. 2011 - Oct. 2015London, United KingdomCo-founded a small but effective creative and content duo working with agencies and brands to deliver on their varied briefs. Everything from nailing John Lewis Christmas ideas (sometimes, with only a morning to do it), to launching a franchise-busting Xbox title (Cannes Lions winner), to creating the world's largest special-shape hot air balloon for Captain Morgan. Also worked with startups globally and the brilliant Unilever Foundry as part of various Foundry projects. Clients included: The Unilever Foundry // Just Eat // Unilever (various) // Diageo (western Europe) // Edelman // Microsoft & JCPR // Bite Global // Audi (UK YouTube channel) // O2 Telefonica // Penguin Books UK // Signal TV for various Unilever and Henkel projects // Brands2Life // The Red Consultancy // Iris Worldwide
Creative Director / Copywriter
[ f r e e l a n c e ]Creative Director / Copywriter
Sep. 2011London, United KingdomSenior CD and copywriter for brands including Amazon, AWS, BBC StoryWorks, Aston Martin, Vodafone, Unilever, Audi, Spotify, Chivas Brothers, Sharp, Blancpain, VISA, Lexus, Furniture Village, Samsung, PG Tips, Cornetto, Captain Morgan, Guinness, Microsoft Xbox, Just Eat, Peroni and more.
Journalist / Associate Editor
Bauer Media GroupJournalist / Associate Editor
Jan. 2000 - Sep. 2011London, United KingdomMen’s lifestyle editorial, across EMAP, Bauer Media & IPC/Time Inc.

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