Simcro, a Datamars BrandMarketing & Communications Manager
Jan. 2008 - Jul. 2010HamiltonKey role was to strengthen branding, support collateral development including website, press releases, award proposals, product positioning and RFP proposals. Lead and managed the marketing team and all marketing/communication activities including product positioning, market research, award submissions, website development and portfolio management. In addition, assumed product management responsibility for two critical global product launches for multi-national animal health companies. Critical to the success of these product launches was accuracy in technical documentation and sale support materials.