Larissa Linden

Product Manager @BEES

Product Management🧨 ConsultingFintechB2BMVPB2CE-commerceAmplitudeProduct manager✔️ ITProduct Manager

As a Product Manager with nearly four years of experience, I’m all about creating products that truly resonate with users and drive business growth. My sweet spot is leading cross-functional teams to tackle complex projects, from initial ideas to successful launches. Whether it's refining onboarding processes, optimizing checkout experiences, or managing risk, I focus on making the user journey as smooth as possible. I’m big on data-driven decisions and love using insights to keep improving what we build. With a background in strategic planning, UX research, and product analytics, I’ve got the skills to turn challenges into opportunities. I’m passionate about collaboration, innovation, and helping teams succeed. If you're looking for someone who’s dedicated to delivering impactful products and fostering a positive team environment, let’s connect!

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Work Background

BEESSenior Product Manager

Apr. 2024 - Jul. 2024Campinas, São Paulo, BrazilAnchoring the Customer Identity value stream at BEES, my focus lies in enhancing user experience across 25 countries. The collective efforts of our product team have yielded a tangible increase in user retention and customer satisfaction. With competencies in strategy formulation and operational excellence, I leverage data-driven insights to continually refine user onboarding and login processes.

BEESSenior Product Manager

Nov. 2022 - Apr. 2024In my role as the Product Lead for the Checkout Squad at BEES, I lead a committed product team that manages the checkout procedures in our rapidly growing global market of 23 countries. My foremost responsibility is to deliver a smooth, swift, and effective checkout experience for our B2B clientele. I utilize data-based insights for strategic decision-making, ensuring our squad's strategy is in harmony with the overarching company goals. My focus on comprehensive order completion services enables me to provide an exceptional user experience, thus driving the company's growth and success.

VindiSenior Product Manager

Jul. 2022 - Nov. 2022São Paulo, BrasilAs the Product Manager for the Fraud Prevention & Risk Squad, I oversee a dedicated team that manages our comprehensive internal tool. This tool integrates all rules, profiles, and fraud prevention analyses, serving as a critical component of our company's ecosystem. My primary responsibilities include meticulous attention to onboarding validations, such as KYC & KYM, and proactive mitigation of potential risky transactions and fraud. I maintain a close relationship with key stakeholders in risk, compliance, and fraud prevention, leading a cross-functional team that includes two tech leaders, a product designer, and a quality assurance analyst. Together, we strategize and prioritize initiatives based on data-driven insights from our processes, ensuring the security and integrity of our platform.

Fundação Richard Hugh FiskEnglish Teacher

Apr. 2007 - Aug. 2022Curitiba e Região, BrasilTeacher of ESL.

EBANXProduct Manager

Jan. 2022 - Jun. 2022Curitiba, Paraná, BrasilAs the leader for the onboarding process of EBANX's digital bank account, my primary focus is on the prevention of Account Take Overs (ATOs) and potential fraudulent activities. I achieve this by implementing robust security measures within the onboarding workflow. I am proficient in managing regulatory, risk, compliance, and fraud prevention requirements, and excel in handling all aspects of the onboarding process—right from account creation to the first cash-in/out. In my role, I steer a cross-functional team, collaborating closely with a tech leader and a product designer. Together, we are committed to discovering and delivering valuable features that enhance user experience. By actively participating in the development and launch of these features, I ensure that our digital banking services remain secure, user-friendly, and in compliance with all relevant regulations.

EBANXAssociate Product Manager

Dec. 2020 - Jan. 2022Responsible for the expansion of a Brazilian wallet with international pre-paid credit card to Latin America, I was in charge of all the product cycle: from the price negotiations with possible providers to the first account/card/transaction made. I lead the cross-functional squad through the roadmap, owning the backlog and running its prioritization through agile methodologies on a daily basis.

EBANXExecutive Assistant & Project Manager

Aug. 2020 - Dec. 2020Curitiba, Paraná, BrazilResponsible for the implementation of LGPD guidelines on the B2C BU processes, I worked closely with the legal, compliance and regulatory teams, always aligning expectations and helping my team to achieve the goal of being 100% compliant.