Leandro Falcao

CEO @Integra Foods

💰 Investor & VC🔥 Startup Founder💸 Marketing✔️ ITBusiness Owner💼 C-level Executive🐦 Design🧨 Consulting🏦 Finance✨ Business OwnerGeneral PartnerManaging PartnerInvestment AnalystMarketing Analytics ManagerUX/UI DesignerProduct DesignerInvestor RelationsSystem AnalystProduct ManagerProject ManagerFinancial AnalystInvestment OfficerBusiness AnalystMarketing DirectorCEOCTOAdvisorFounder

A follower and technology enthusiast, especially in the field of information technology. I have closely followed transformations, such as the launch of online image banks and vehicle portals since the early 2000s. As a founding partner of a web development agency since 2004, I have never worked in my field of study. A law student in Ribeirão Preto/SP, I took advantage of my university years to acquire knowledge in languages and other cultures, spending 3 years in Europe studying English and Spanish, and being certified by Cambridge University and Academia Málaga Plus, respectively, while working as an intern in the Image Rights department at Insight Guides in London. Always involved in business management roles and focused on information architecture for the past 20 years, I have been involved in serving important clients in the Ribeirão Preto region, with successful case studies, including philanthropic projects. After gaining significant experience in the supermarket and online shopping industry in the 2010s, I conceived and created 4Less, the first e-Commerce and Supermarket and Wholesale Applications platform that also includes a powerful price comparison tool. More recently, I joined Integra Foods as CTO, responsible for forming the technology and performance marketing team, planning and developing in-house the entire suite of software and applications for the corporation. Expanding my scope in the new CEO role, I structured and validated all contracts with suppliers and clients. Drawing on experience from the retail sector, I was able to design and implement our White Label digital distribution channel platform for the industry, with contracts and implementations already in place for various clients, generating value and creating new revenue streams. Additionally, I am responsible for team formation, C-Levels, and operational and commercial processes. I also participate in the planning and analysis of performance marketing, meeting goals and revenue targets. Recently, I have begun implementing and de

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Work Background

Integra FoodsCEO & Partner

Jul. 2022São Carlos, São Paulo, BrasilResponsável pelo formação do time de tecnologia e marketing de perfomance, planejamento e desenvolvimento - in house - de toda a suíte de softwares e aplicativos da corporação. Ampliando o escopo na nova função, estruturei e validei todos os contratos com fornecedores e clientes. Tendo oportunidade de aplicar um pouco da experiência trazida do varejo, pude desenhar e implementar nossa plataforma White Label de canais de distribuição digital para a indústria e já termos contratos e implementações em vários clientes, gerando valor e criando novas receitas. Além disso, responsável pela formação do time, C-Levels e processos operacionais e comerciais. Participando também do processo de planejamento e análise de marketing de performance, entregando as metas e faturamento. Muito satisfeito e feliz podendo atuar nessa empresa fantástica, gerando valor para milhares de pequenos e médios negócios, e ao mesmo tempo trazendo eficiência e performance para a Indústria.

Integra FoodsCTO

Feb. 2022São Carlos, São Paulo, Brazil

4 Less - Sempre o menor preço. Produto a produto.CEO and Founder na 4Less

Sep. 2019 - Mar. 2022Sao No caminho do aprimoramento das soluções em e-Commerce e Aplicativos para o varejo de alimentos e bebidas, fui responsável pela criação e concepção do modelo de negócios e estou à frente deste novo desafio de moldar o novo jeito de abastecermos nossas empresas e lares com produtos do dia a dia.

Conecta ComprasCEO

Jan. 2013 - Sep. 2019Ribeirão Preto e Região, Brasil

HighPix InternetCEO & Partner

Oct. 2004 - Sep. 2012Ribeirão Preto e Região, BrasilFundador e CEO - Atuava como executivo chefe de vendas e arquiteto da informação. Responsável por desenvolver a empresa e conquistar grandes clientes, além de criar 2 ativos que se transformaram em empresas independentes, O portal Carro Brasil e a startup Conecta Compras.