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Work Background
Managing Director
Hanceford Consulting, LLCManaging Director
Oct. 2009Berthoud, ColoradoHanceford Consulting LLC strategic sales management, managed markets/reimbursement market access, and sales and marketing operations consultant for biopharma and medical devices. Startup and small business consultant focusing on business plans, initial research, organization, and account planning, including QuickBooks, marketing, operations, and sales.
Amplity Health
Amplity HealthAmplity Health
Jan. 2014 - Jan. 2020Berthoud, Colorado (Yardley, PA)Commercialization, Inside Sales and Service Teams, Clinical Resourcing, Recruiting and Interviewing with Amplity Health (formerly Publicis Health). Served as subject matter exert in managed care and market access and supported business development.
Director, Payer Services
Zimmer Biomet (Medical Compression Systems, Inc.)Director, Payer Services
Mar. 2010 - Dec. 2013Longmont, Colorado (HQ: Tel Aviv Area, Israel) Director, Payer Services for Medical Compression Systems, acquired by Zimmer Biomet. MCS is the first company to offer the international medical market a non-invasive blood circulation solution. Planned and implemented reimbursement strategies based on the requirements of technology assessment organizations from public and private payers.
Managed Healthcare Account Director
Maritz, Inc.Managed Healthcare Account Director
Jan. 2009 - Sep. 2009Longmont, CO (HQ: St. Louis)Work with health plans, hospitals and biotech and pharmaceutical companies on health and productivity programs, market research, incentives, learning and coaching, rewards and recognition, meetings, events and incentive travel and experiential and sponsorship marketing.
National Director, Managed Markets Access and Reimbursement
Publicis Touchpoint SolutionsNational Director, Managed Markets Access and Reimbursement
Apr. 2005 - Dec. 2008Longmont, CO (HQ: Yardley, PA)Director of National Accounts Management Team supporting biopharmaceuticals companies in positioning products to managed markets organizations and supporting successful reimbursement strategies in all the health care channels.
Managed Markets/Reimbursement Director
Gaje Healthcare Consulting, Inc.Managed Markets/Reimbursement Director
Jan. 2003 - Mar. 2005Milford, ConnecticutPart of consulting team to develop a commercialization plan, oversee product management tactics, conduct pre-launch marketing programs and analyze and devise reimbursement and distribution channels prior to launch of orphan drugs.
Senior Director, Managed Markets (Corporate Vice President)
BayerSenior Director, Managed Markets (Corporate Vice President)
Jan. 1999 - Dec. 2003New Haven, CTLed all aspects of managed access for the Bayer Corporation, including Pharmacy Benefits Management, Health Maintenance Organizations, Group Purchasing Organizations, Integrated Delivery Networks, LTC, VA/DoD Providers and Trade. Supervise a team of market managers as they developed market and contract strategies and tactics, Health Economics programs.
Director, National Accounts; National Sales Ops, Business Area Ops, Regional Sales Director
BayerDirector, National Accounts; National Sales Ops, Business Area Ops, Regional Sales Director
Oct. 1984 - Dec. 2000West Haven, CT, Bayer Healthcare--Director, National Accounts; Sales Management Operations Director, Business Area Operations, Regional Sales Director and District Sales Manager 1978 -1983--Purdue Pharma--District Manager and Pharmaceutical Sales Representative

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