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Work Background
The Cigna GroupGroup Account Director
Nov. 2023United States
CignaDirector, In-House Agency
Sep. 2019Lead, manage and mentor a high performing team through strategic hiring, coaching and training, development opportunities and cultivation of team culture • Lead efforts on developing new ways of working via operational best practices.
• Build and nurture relationships across complex, highly matrixed organization to ensure efficiencies, collaboration and make sure we are collectively driving towards business goals and integrating the brand in a cohesive and compelling way in support of the brand objectives.
• Serve as trusted partner who manages and exceeds expectations, drives creative strategy and promotes executional excellence.
• Leverage business strategy and consumer insights to inform unique creative approach for TV, OLV, social, email, direct mail, radio and collateral in order to deliver impactful marketing work that helps the business meet its goals based on measurable outcomes. • Mitigate potential risks through creative problem solving and planning.
Self-employedMarketing Strategy Consultant
Jun. 2015 - Aug. 2019Provided consulting services to small businesses to help build a strategic foundation for purpose-led brand management as a means of amplifying their impact and fueling their growth.
The Ethel Walker School and Avon Old Farms SchoolDirector of Marketing & Communications
Mar. 2012 - May. 2016Connecticut
Hill HollidayManagement Supervisor
Jul. 2007 - Mar. 2012Boston, MAHill Holliday is the 17th largest full-service advertising agency in the country and part of the IPG family.
BRAND EXPERIENCES INCLUDED: CVS/pharmacy, Partners HealthCare, Harvard Pilgrim Health Care, Dunkin’ Donuts, Liberty Mutual Insurance
a&gAccount Supervisor
Mar. 2005 - Jul. 2007Boston, MAAllen & Gerritsen is one of the top five largest full-service advertising agencies in Boston. BRAND EXPERIENCES: The Ninety-Nine Restaurants, MFS Mutual Funds
Boston CollegeSenior Associate Director, Marketing & Operations
Mar. 2004 - Mar. 2005Greater Boston Area
Keiler & CompanySenior Account Manager
Jan. 1999 - Dec. 2004Greater Hartford AreaKeiler & Co was one of the largest full-service advertising agencies in CT focusing on B2B brands. The agency closed in 2015. BRAND EXPERIENCES: Deloitte, NYU Stern School of Business
Ammirati Puris LintasAccount Coordinator
Jan. 1998 - Dec. 1999New York, NYAPL was the 13th largest full service advertising agency in the world with 152 offices in 78 countries. 900 employees worked in the NYC flagship office serving brands like Unilever, Burger King, RCA, and GMC. In 1999 it merged with Lowe & Partners to form Lowe Lintas and Partners and in 2001, the Lintas name was resigned. BRAND EXPERIENCES: Snuggle Fabric Softener and ‘all’ laundry detergent
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