Tracy Lamourie

Co founder/ Senior Publicist & strategist @Lamourie Media

💸 MarketingExecutive CoachProducerBusiness Owner🧨 Consulting🎥 EntertainmentJournalist✨ Business OwnerPR Manager

Tracy Lamourie, a high profile international multi award winning publicist, is the Founder and Managing Director of Lamourie Media Inc. She's also a Producer (co exec producer on Phil Hartman's Flat TV.) A regular on red carpets and accredited by the iconic Cannes International Film Festival, Tracy is a Universal Women's Network alumni - the 2020 Woman of Inspiration Winner for the Women In Media award. Adding author to her list of accomplishments, her long anticipated book GET REPPED - Build Your Brand With Effective Public and Media Relations will hit shelves soon. Featured in Rolling Stone Magazine, The Hollywood Times, NBC TV, Entertainment Monthly News, CBC, Global news, and countless other major media outlets, Tracy is a sought after thought leader, whose experience crosses borders and industries from major entertainment projects to startups and social enterprise. Tracy is a member of the Advisory Board for the African Heritage Foundation's Cultural Rebirth Project (supported by the United Nations.) She is also a well known long time advocate on a myriad of important worldwide issues, passionate about amplifying important messages. Recognized by media around the world for her 20-year campaign that ultimately helped free an innocent man from death row to her work getting clients major media attention. In addition to her Women of Inspiration award, she is the winner of the First Place, Platinum award Hamilton Spectator ReadersChoice for PR 2018, and for Diamond 2019. In 2020 she was both a RBC Women of Influence Nominee and a nominee for the internationally prestigious 2020 Tällberg/Eliasson Global Leadership Prize. In the first quarter of 2022, leading resource for the news industry QWOTED named Tracy one of The Qwoted 100 - a quarterly ranking of the best PRs working in the industry today - "communications professionals with the best stories to tell and the most compelling way of telling them." Tracy was also recognized as the "Most Influential International Media and PR Specialist - 2022" by the Corporate

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Work Background

Lamourie MediaFounder & Managing Director

Feb. 2012Tracy Lamourie, a high profile international award winning publicist, is the Founder and Managing Director of Lamourie Media Inc. a Universal Women's Network 2020 Woman of Inspiration Winner for the Women In Media award and the author of the upcoming book GET REPPED - Build Your Brand With Effective Public and Media Relations. Featured in Rolling Stone Magazine, The Hollywood Times, NBC TV, and other major media, Tracy is an award-winning international publicist working across borders and across industries from major entertainment projects to small businesses. She is also a well known long time advocate on a myriad of important worldwide issues, passionate about amplifying important messages and being a voice for those who most need one. Recognized by media around the world for her 20-year campaign that ultimately helped free an innocent man from death row to her work getting clients major media attention. In addition to her Women of Inspiration award, she is the winner of the First Place, Platinum award Hamilton Spectator ReadersChoice for PR 2018, and for Diamond 2019. In 2020 she was both a RBC Women of Influence Nominee and a nominee for the internationally prestigious 2020 Tällberg/Eliasson Global Leadership Prize. Tracy has guested more more than 200 times on panels, TV, radio and high profile podcasts around the world speaking on leadership, empowerment, and entrepreneurship as well as all aspects of media and publicity, For Tracy’s media appearances visit : http://www.lamouriemedia.com/news.html

CCADPDirector / Co-Founder

May. 1998Toronto, CanadaIn this role my work was credited in Rolling Stone Magazine, Now This Media and the Hamilton Spectator for helping to free an innocent man (Jimmy Dennis) from death row, Director of a not for profit group fighting the continued use of the death penalty wherever it is applied. CCADP works with politicians and diplomats in Canada and on the international stage. My title with CCADP is Director - but my role is varied, including Strategic Planning, Liason with Government, and Publicist / Spokesperson. In my role for CCADP I have appeared as a speaker at York University, the University of Edmonton, and University of Toronto, and have been extensively interviewed and quoted in television, radio, newspaper and magazine stories in Canada, the US, and around the world. My work along with Dave Parkinson, co founder of CCADP, was the subject of a 2003 CBC Fifth Estate documentary.

2011 Provincial ElectionCampaign Manager for Provincial Election (Chatham Kent Essex)

Jun. 2011 - Oct. 2011Chatham, CanadaAlong with an excellent candidate and the amazing team we built, we made a lot of noise and under my management which included a lot of edgy ideas, we nearly tripled the previous NDP vote in the very conservative community of Chatham Kent Essex. A highlight of the campaign wasgetting a lot of youthful, and other new voters involved and creating a lot of excitement in the community. Our campaign and it's successes were studied by the ONDP head office and their media department helping to blaze a trail for future use of social media in political campaigns.

TV - Channel 11, TV CogecoTV Host / Community Producer

Apr. 2011 - Oct. 2011ChathamI was the On Air Host, Writer, and Producer for TVCogeco in Chatham Kent Essex, a community of over 100,000 residents in SW Ontario. I was responsible for seeking out the issues, people and community events we would cover. Full Length Specials I hosted and produced or co -produced included specials on the 2011 Federal Election; on Giving Blood for the First Time, and on Black History and Chatham's Civil Rights History. Weekly features included such topics as cyberbullying, internet safety, abuse of seniors, a play the local women's shelter was putting on, the 2011 Canada Post lockout, a local police chief for a day contest, community volunteer appreciation, a no kill animal rescue group and the local teenager with spina bifida who walked 24 KM on the side of the highway to raise money for it... (ok, so that was my daughter, but it was a great community story!), the local soup kitchen, community members trying to raise money for an AED machine, a local sports hero, an interview with a star of OZ The Great And Powerful (out in theatres now!), local visual artists, a picnic put on for newcomers to the country, and anything else we could think up of interest to the local community. Essentially it was my personal mission to use the TV hosting platform I was given to highlight local good works and diversity in the community.

RADIO - CIUT 89.5 FM TorontoCo Host / Programmer

Jan. 1994 - Dec. 1996On air radio host, along with other co hosts for this show primarily focused on social justice issues. I was responsible for researching, writing, and presenting my own story ideas on air. Also conducted interviews with Toronto area political figures, activists, and other news makers. The show made mainstream news a couple of times, and was heard in the Greater Toronto and area market, and also "from Kitchener to Cobourg, from Buffalo to Barrie."