Leon Govier - Product Designer, LG Digital

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Work Background

JamfSenior Product Designer

Jun. 2023London, England, United KingdomFull design of an acquired company to bring in-line with existing Design System and Component Library whilst improving User Experience through testing and working with SME's for data-driven decision process

Tree LawNon Executive Director

May. 2023Cardiff, Wales, United KingdomTree Law is an ethical law firm that places the environment at the heart of everything we do. Tree Law commits to working with our clients to hit the UK's carbon and biodiversity targets, not only in the work that we do, and the impact of the advice that we give, but by donating 10% of our legal fees to the client's choice of charity in the UK and abroad.

CoincoverUser Experience Design Lead

Sep. 2023 - Dec. 2023Cardiff, Wales, United KingdomUser Experience Consultant/Designer for Digital Asset Protection, to mentor the existing team in UX best practices, Figma training, and development handover process to ensure scaleability, accountability and collaboration.

CWTUser Experience Design Lead

Sep. 2022 - Apr. 2023London, England, United KingdomLeading all the UX tasks for the newly formed Data & Analytics. Designing, Testing and Prototyping the data dashboards for client use, raising the maturity of the existing team with the building of Design Systems, Component Libraries and training on software such as Zeplin and Storybook with both the design and the development team ensuring a smooth dev handover process and increased efficiencies.

Pepper Money UKHead Of Digital Innovation

Oct. 2021 - Sep. 2022London, England, United KingdomEnabling and delivering our digital products, performance and experiences whilst also informing, influencing and driving the wider business to become truly digital

Optimum Credit Ltd.Head Of User Experience

Sep. 2019 - Oct. 2021Cardiff, United KingdomHeading up the UX department within a rapidly growing fintech. Leading a team of designers, developers and researchers to develop and deliver user-centered products, and an environment of continual improvement through data and insights.

Optimum Credit Ltd.Lead UX Designer

May. 2018 - Sep. 2019Cardiff, United KingdomDesigning a user centred mortgage application platform with end-to-end functionality and a frictionless journey for both customers, brokers and internal staff equally. Building a design system to work with the angular framework and upskilling existing team members with current tooling, software and best practice. Problems 1. User is unaware of progress 2. Navigation is hidden away 3. User is presented with tmi 4. Breakpoints are undefined 5. User is searching for information outside of viewport 6. Application is linear 7. GUI is not on brand or representative of a digital company 8. Page load/system is undefined Solutions 1. Progress bars on full app/ colour definition on sections/ toast notifications 2. Side menu/ Breadcrumbs 3. Information is presented in tables, using tabs and accordions 4. Breakpoints are defined for Tablet, Laptop and Large screens using a adaptive process 5. Information is presented in tables, using tabs and accordions using tooltips for further detail 6. Full Application is Dynamic/ Fragmented 7. GUI is on brand using learned patterns / behaviours 8. Loading screens when system loads new/recalculates UX Tasks • Run usability tests on the current site or app, define existing pain points • Develop Personas/Stakeholders based on users, research, testing • Develop user journey maps to identify ideal scenarios for completing tasks • Used learned behaviour and common patterns UI Tasks • Create Design system, UI Kit & Bootstrap Component Library • Design the content structure, layout & interaction patterns for each page type • Test Designs by sharing prototypes with users/stakeholders and asking for feedback on any assumptions that have been made • Share and explain designs early and often with the entire team, so they understand every layout or interaction pattern decision thats made • Iterate based on user feedback Tools used • Sketch • InVision • Protopie • Adobe CC • Bootstrap v 3.3

Logic RoomLead UX Designer

Apr. 2018 - May. 2018Reading, United KingdomRedesigning the trading platform for a leading Swiss fintech institution who are migrating to a block chain platform. Defining a user centered process to incorporate UX best practice and creating a UI design system for future scalability and possible future business opportunities. Research • Expert Review • Competitor Analysis • Create/Refine User Personas or Proto Personas • Identify Requirements • Identify Use Cases based on Requirements working with PO/BA to match user stories Ideation • Create User Journeys/Task Flows working with PO/BA to match user stories • Paper Wire-framing • Card Sorting to define user-centred Information Architecture Prototyping • Wireframing • Hi Fidelity Prototyping • Interactive Prototype based on User Stories • Interaction Design using Principle Validation • User Task based Analysis • Usability Report • Sign Off Dev Handover • Discover Expectations - Sympli, InVision Inspect, Zeplin or Redline PDF • Document • Annotate Tools I used Research/Ideation : • Extensio • Google Analytics • LucidChart Prototyping/UI : • Sketch (Axure) own libraries for rapid prototyping • InVision • Principle Handover : • Invision Inspect • Redline

Stonestep AGLead UX/UI Designer

Mar. 2018 - Apr. 2018Cardiff, United KingdomFull design of an Micro Insurance Android App for field agents in emerging markets around the world. Executing the UCD process from start to finish to deliver a fully working prototype, working closely with key stakeholders to strategise the project within the timeframe available. Process : • Stakeholder Interviews • Expert Review • Competitor analysis • Creation of User personas • Creation of Journey flows based on User Stories and Personas • Creation of Wireframes • Creation of Full set of Visuals, UI and Iconography using Sketch and Adobe Suite • Creation of Interactive Prototypes using InVision • Creation of Animations using Principle Tools Used : • Sketch • InVision • Principle • Trello • FramerJS • Material Design Framework • Adobe Photoshop • Adobe Illustrator

VC Funded Fintech/Blockchain StartupDigital Project Manager

Feb. 2018 - Apr. 2018Cardiff, United KingdomLeading and managing an integrated team (on and offshore resources) across the projects lifecycle, within an Agile environment to ensure the timely and successful completion of the payment platform.

Kings Monkton SchoolUX Consultant

Jan. 2018 - Feb. 2018Cardiff, United KingdomFully responsive website re-design, working closely with key stakeholders, directors and end users. Defining the problems with the existing site and producing user centered solutions, research and refinement of information architecture using focus groups, analytics and competitor analysis for a more intuitive navigation, designing clean UI for aesthetic usability to create a clean, responsive and simple to use website on all devices.

Garrison Barclay EstatesUX Consultant

Dec. 2017 - Jan. 2018Cardiff, Cardiff, United KingdomFull Website Redesign working closely with key stakeholders, directors and end users to further establish their position in the UK market and strengthening all their digital touch points with UX methodology, User Centred Design and Solid Research Process : • Stakeholder Interviews • Expert Review • Usability Testing • Working closely with Directors and Stakeholders to strategising the project within the timeframe available • Creation of Task based Journey flows based on User Stories • Set up Google Analytics for KPI’s • Customisation of wordpress theme to match accepted tested designs • Creation of Brand Guidelines Tools Used : • Adobe CC • Sketch • InVision • HTML5 • CSS • PHP/Wordpress custom theme • Wordpress custom plugins

TrakCel Ltd.Lead UX/UI Designer

Sep. 2017 - Nov. 2017Cardiff, United KingdomTasked with redesigning the entire end to end journey of their bespoke software solution that facilitates efficiency in cell and gene therapy development by providing a platform by which program-critical information can be collated, tracked, and documented. 12 Week Contract for a User Centered redesign of there application interface. Process : • Stakeholder Interviews • Expert Review • Further development of User Personas • Card Sorting to define the best User Experience for navigation • Usability Testing • Working closely in an Agile environment with Product Owners, Business Analysts and Scrum Masters to strategising the project within the timeframe available • Creation of Task based Journey flows based on User Stories • Whiteboarding workshops, Paper Prototyping and Lofi click throughs presented to user group for feedback and iteration • Defining in a responsive framework and set of breakpoints • Wire-framing using Axure RP • Interactive Prototyping using InVision • High Fidelity Mockups built in Sketch, based on Material Design/Angular • Delivering Pixel Perfect designs to Developers pre sprint using Sympli. Tools Used : • Sketch • Axure RP • Lucid Chart • Sympli

William HillLead UI Designer

Sep. 2016 - Sep. 2017GibraltarDesign lead for William Hill Online, a global leading brand within the gaming sector. Delivering oversight and design direction for Sportsbook, Gaming and all subsequent verticals. Creation and implementation of UI Style Guide for Desktop, IOS and Android across teams in Gibraltar, London, Poland and Tel Aviv. Defining a lean UX process for the studio projects with subsequent training, implementation and continual review and improvement. Personnel management of permanent, contractor and remote UI/UX designers. Recruitment and mentoring of Junior level designers and upskilling all designers to current trends and software. Assigning multiple tasks across a Global team on daily, weekly and quarterly basis using Jira and Trello. Working with with director/senior stakeholders, UX Designers, UX Researchers, UI Developers, Business Analysts and Product Owners to deliver design excellence and a rich and engaging customer experience across all touchpoints.

EKF DiagnosticsHead of Creative Services

Nov. 2015 - Sep. 2016PenarthHolding a key position within EKF Diagnostics Holdings Plc with group wide responsibility for delivery of sales, digital, brand and marketing communications that assist the business with its objectives on a global scale. Tasked with the digital transformation of all Global websites of EKF Holdings Plc, ensuring brand, User experience, Content and SEO is adhered to : • Responsible for the management of design/digital staff and external agencies • Adherence and development of EKF Brand Guidelines • Working within a regulated framework • Agile/Waterfall Project Management from start to finish of all Digital Projects • Working collaboratively with the Marketing Departments globally • Creation of global campaigns for all media • Conceptualising and implementing new campaigns, strategies, media and designs for 2016

EKF DiagnosticsSenior UX Designer/ Digital Project Manager

Apr. 2015 - Nov. 2015PenarthI am currently in a rolling contract position implementing new digital strategies and project managing new global web presence using outside contractors and agencies, demonstrating a high level of creativity & problem solving and supporting in the delivery of customer and business KPIs Producing high-quality visual designs—from concept to execution, for desktop, web, and mobile devices at a variety of resolutions, creating icons, graphics, and marketing materials to reflect modern trends. Key Duties and Responsibilities : • Fostering a collaborative atmosphere and developing an Agile workflow • Project Management • Managing local and remote staff • Creating a definitive Brand Guideline for the Global Divisions • Design of extensive UI Kits and Digital brand guidelines • User research/ Focus groups • Multi-platform UX strategies • Eye tracking Analysis for User Interface auditing • Competitor analysis, audit & concept pitches • User flows/ stories/ personas/ experience mapping • Wireframes – lo-fi/ hi-fi/ prototypes • Functional specifications • UI Behaviours/ interactions • Usability research • User Acceptance testing Secondary Projects : • Set up and training of Marketing Automation using CRM • Creation of German Subsidiary website in German • Build and Design of online Support Centre, user permissions and file library archive Software used : • Trello • Slack • Github • Adobe CC Suite • Adobe CC Libraries

Cardiff UniversityLead UX/UI Designer/ Wordpress Developer

Jun. 2014 - Apr. 2015Cardiff, United KingdomManaging existing multilingual compliant website, building custom plugins, custom post types and taxonomies, use of Advanced Custom Fields System. Use of PHP, HTML, CSS, SQL & Wordpress Responsible for Marketing and Print Media, Magazine Adverts, Transport Adverts, Web and Social Media Advertising. Use of Adobe CC Software, Dreamweaver, Illustrator, Photoshop, Indesign Creating Goals and managing Google Analytics Account. Liaising with other departments to fulfil all stakeholder needs.

Various agencies, direct clientsContract UX Designer/Developer

Sep. 2005 - Dec. 2014United KingdomWorking primarily on contract roles and direct to client Design and implement responsive websites for clients using Wordpress, Visual Composer, Bootstrap & Woo-commerce, equally comfortable in both the front end and the back end, development of child themes, premium themes and custom themes. I specialise in taking projects from Initial brief, Logo Design through to Hi-fi/lo-fi drafts, Web Design and then design and delivery of Print Literature, Content Marketing, Google Analytics, Adwords and SEO. I am able to comfortably take the lead and take direction. Skills Used: Digital Project Management Client Liaison Skills Trello, Slack, Github Wordpress WooCommerce Custom Plugins Custom Taxonomies & Post Types Advanced Custom Fields System HTML, CSS, jQuery, LESS Media Queries Opencart Software Used: Dreamweaver CC, Illustrator CC, Indesign CC, Photoshop CC, MAMP, WAMP, PHP, SQL, PHPmyAdmin

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