Horia Sas - Enterprise designer, Experience21

Feedback from Horia’s ex-colleagues

Let me see

Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Work Background

experience21EXPERIENCE & COLLABORATIVE DEVELOPMENT SYSTEMS DESIGNER

Mar. 2017Bucharest, Romaniaexperience21 designs New Business Experiences for Enterprises that want to Connect Create Grow Develop together with their Customers and Partners. SERVICES: 1. NEW EXPERIENCE DESIGN: •New Customer Experiences - Creating Memorable Interactions for Users and Customers •New Business Experiences for Enterprises -Grow & Develop together with Customers & Partners 2. NEW SERVICE DESIGN •Transforming Experiences into Services and Services into Experiences 3. NEW PROCESS DESIGN •Flow of Information •Flow of Documents •Flow of Operations 4. NEW SYSTEM DESIGN: •Development Ecosystems •Business Accelerators •Co-Working Hubs 5.BUSINESS & DIGITAL TRANSFORMATION: Create bespoke adaptive business models and digital platforms for collaborative enterprises, that are looking for new ways to: •Connect Collaborate Innovate Create Grow Develop Contribute •Become Collaborative Development Ecosystems 6.PLATFORM & ECOSYSTEMS DESIGN: •Open Collaborative and Development Platforms •Enterprise as an Open Collaborative Platform •Enterprise as a Development Ecosystem •Start-up and SME Accelerators 7.HUMAN INTERACTION DESIGN & ENTERPRISE CULTURE: Making Customers, Partners and Employees Feeling Good. •Customer Treatment •Partner Treatment •Employee Treatment •Employee Interaction Behavior: Mindsets, Attitudes, Behaviors •Connection •Interaction •Engagement •Collaboration 8.INNOVATIVE GROWTH & DEVELOPMENT STRATEGIES: Co-creating strategies with Entrepreneurs and Enterprises that are looking for bespoke Innovative ways to: •Attract Engage Grow together with Customers •Innovate with Customers and Partners •Develop New Business Lines •Create their New Business & Digital Transformation

experience21EXPERIENCE & DEVELOPMENT SYSTEMS DESIGNER - SOCIAL ENTERPRISE DEVELOPMENT ECOSYSTEM

Feb. 2017Bucharest, RomaniaTRANSFORMATION OF A SOCIAL ENTERPRISE (SE) FUNDING PLATFORM INTO A NEW COLLABORATIVE, INNOVATIVE AND DEVELOPMENT ECOSYSTEM • CONNECT INNOVATE CREATE GROW DEVELOP MAKE IMPACT CREATED A CONCEPT AND A PROTOTYPE, that: • Enables SEs to Connect Create Launch Grow Develop and Make Impact in multiple ways, by facilitating various experiences, based on their needs and objectives. • Gives the SE Platform the opportunity to Connect Engage Innovate Grow Develop and Make Impact together with its members. • Transforms the SE Funding platform into a collaborative innovative and development ecosystem 1. NEW EXPERIENCE DESIGN: • New Growth and Development Experiences for SEs • New Experiences for Investors • New Experiences for Advisors • New Experiences for Supporters and Customers 2. NEW BUSINESS AND DIGITAL TRANSFORMATION, DESIGN, based on: • New Business Lines and Revenues for the SE platform, based on the New Experiences enabled for the members of the Platform • New Innovation Growth and Development Experiences for the SE Platform • New Engagement Relation with the Members of the SE Platform 3. NEW DIGITAL ENTERPRISE ARCHITECTURE: • Designed New Digital Enterprise Architecture that was focused on enabling SE Platform members to Connect Collaborate and fulfill their needs and desires. 4. TRANSFORMATION STRATEGY, focused on creating: • New Launch, Growth, and Development Experiences for SEs • New Experiences for Investors • New Experiences for the SEs Supporters and Customers • New Experiences for Advisors • New Digital Enterprise Architecture • New Innovation, Growth, and Development Experiences for the SE Platform • New Business & Development Model for the SE Platform that relies on the New Experiences for the Platform members lines 5. DESIGNED THE MOCKUP OF THE PLATFORM

TRANSAS CONSULTING COLLABORATIVE PLATFORM DESIGNER - BANK AS AN OPEN COLLABORATIVE DEVELOPMENT ECOSYSTEM

Feb. 2012 - Feb. 2017Bucharest, RomaniaNEW BANK MODEL FOR THE NEW CONNECTED EXPERIENCE ECONOMY Created a concept and a prototype that: o Transforms the bank into a collaborative innovative and development ecosystem o Enables its business customers to grow and develop in multiple ways, by facilitating various experiences, based on their needs and destinations. o Gives the bank the opportunity to collaborate, innovate, and grow together with its customers and partners. 1. NEW EXPERIENCES DESIGN: o New Growth and Development Experiences for Business Customers o New Experiences for Retail Customers o New Engagement Approach for Customers o New Growth and Development Experiences for the Bank o New Innovation Experience for the Bank o New Engagement Approach for the Bank 2. NEW DIGITAL ARCHITECTURE: o New Digital Enterprise Architecture based on the New Experiences for the Customers and the Bank. 3.NEW BUSINESS AND DIGITAL TRANSFORMATION DESIGN, based on: o New Business Lines and Revenues for the Bank, based on the New Experiences enabled to the Business and Individual Customers o New Business and Digital Architecture for the Bank o New Partnerships Types for the Bank 4. STRATEGY focused on: o New Customer Experiences o New Bank Growth & Development Model o New Business & Development Model o New Digital Enterprise Architecture 5. MOCK-UP DESIGN

TRANSAS CONSULTINGCOLLABORATIVE PLATFORM DESIGNER - THE NEW OPEN CONNECTED COLLABORATIVE TRAINING PLATFORM

Jan. 2012 - Feb. 2017BUSINESS & DIGITAL TRANSFORMATION FOR A TRAINING COURSES FIRM • Provided ideas and strategy for a training courses organizer to transform its business into a modular platform that enables its students, trainers and organizer to have new experiences. In this way, the training course organizer will be able to focus on creating new experiences for its students and trainers, while enjoying new growth experiences. • Provided with solutions related to new customer segments, new partnerships, new business lines, business architecture, that would help the training courses organizer to grow and develop in multiple ways with the help of its customers, providers and partners. 1.NEW EXPERIENCE DESIGN STRATEGY: o New Experiences for students / customers, o New Experiences for providers / trainers o New Experiences for the training courses organizer o New Experiences for its partners 2.BUSINESS AND DIGITAL TRANSFORMATION STRATEGY, based on: o New Experiences for students / customers, o New Experiences for providers / trainers o New Experiences for the training courses organizer o New Experiences for its partners o New collaboration, communication, and engagement approach for customers, partners and providers o New customer segments o New partnerships o New business lines o New business & digital architecture 3.STRATEGY focused on: o New Experiences for platform users o New Growth Model o New Business & Development Model o New Digital Enterprise Architecture

TRANSAS CONSULTING COLLABORATIVE PLATFORM DESIGNER - THE NEW INSURANCE & GROWTH PLATFORM FOR ENTERPRISE CUSTOMERS

Jan. 2012 - Feb. 2017INSURANCE BROKERAGE FIRM AS AN INSURANCE ECOSYSTEM AND GROWTH PLATFORM FOR ENTRPRISES • Created a concept and prototype (web & mobile) for an insurance brokerage firm to transform its business into a modular platform that allows its Business Customers to choose their insurance products, fix their issues and meet their business objectives. It also enables the firm to get feedback and ideas regarding its products and services. 1. NEW BUSINESS MODEL PHILOSOPHY: o The New Business Model is built on new digital sales channels, new products and services offerings, and new engagement relations, that determine new revenues streams and significant cost cuts. Due to the new relations with customers and partners it enables a new growth and development approach. o The New Business Model is translated on an Open Modular Platform that facilitates connectivity, collaboration, innovation, partnerships, and new products and services offerings. It enables integration of new services, depending on how user and provider experiences evolve. 2. NEW EXPERIENCE DESIGN: o New Experiences for the insurance broker o New Experiences for business customers o New Experiences for service providers o New Experiences for partners o New collaboration approach o New communication approach, and engagement approach for customers, partners and providers 2.BUSINESS and DIGITAL TRANSFORMATION based on: o New Experiences for business customers o New Experiences for service providers o New Experiences for the insurance broker o New Experiences for partners o New collaboration approach o New communication approach, and engagement approach for customers, partners and providers 3 STRATEGY & DESIGN: o New Growth Model o New Business & Development Model o New Enterprise Architecture 4.MOBILE APP DESIGN – MOCK-UP

TRANSAS CONSULTINGSTART-UP AND SME ACCELERATORS DESIGNER

Jan. 2012 - Feb. 2017START-UP AND SME ACCELERATORS DESIGN Created a concept of two Collaborative Development Ecosystems for Entrepreneurs & Start-ups, and SMEs, to find resources, assistance, talents, to innovate, to create, and launch new products and services.

Transas ConsultingSENIOR BUSINESS DEVELOPMENT CONSULTANT - GROWTH STRATEGIES - HELPING COMPANIES TO GROW

Nov. 2008 - Dec. 2011Bucharest, RomaniaKEY RESPONSIBILITIES: 1. GROWTH STRATEGY by Strategic Partnership / Investment • Advised a private hospital regarding business growth options, including partnerships with strategic partners. 2. GROWTH STRATEGY, by Partnership to sell new products: • Designed a partnership proposal, for a local mutual funds management firm, with a Swiss asset management firm, to grow and diversified the product offering on the Romanian market 3. GROWTH STRATEGY by Market Expansion • Prepared credit market report and market entry strategy for Swedish credit management firm

Skandia Life PolandPROJECT MANAGER - BUSINESS EXPANSION BY BRINGING NEW INVESTMENT PRODUCTS FOR THE ROMANIAN CUSTOMERS

Jan. 2008 - Oct. 2008Warsaw, Masovian District, PolandROLES: • Helping Skandia opening a branch on the Romanian market • Bringing new investment opportunities for the Romanian customers KEY RESPONSIBILITIES: 1. MARKET RESEARCH studies and reports, regarding: • Romanian Financial Market • Romanian Life Insurance Sector • Feasibility Study regarding the introduction of new investment alternatives on the Romanian market 2. MARKET EXPANSION STRATEGY, taking into account: • The Romanian market entry scenarios • Partners Selection Criteria • Service Providers Selection Criteria • Initial Products Selection • Business Planning and Budgeting for the branch in Romania • Partnership Proposal for the distributors in Romania • Request for Proposal for legal consulting services 3. SETTING-UP THE BRANCH: • Distribution Partners Selection • Service Providers Selection • Office Selection 4. PROJECT MANAGEMENT: • Coordinated the development of the project together with the Skandia management team and head of departments • Prepared Action Plan

Deloitte Emerging Markets PROJECT MANAGER & SENIOR CAPITAL MARKET ADVISOR - SETTING-UP THE ROMANIAN PRIVATE PENSION SYSTEM

Nov. 2006 - Jun. 2007Bucharest, RomaniaKEY RESPONSIBILITIES 1. SYSTEM DESIGN • Designed the institutional building of the Private Pension Commission, by: o Designing the organizational architecture o Designing the flow of operations and information • Designed the pension system surveillance process • Designed a reporting and communication system, between the Romanian Private Pension Commission and the local and EU financial market authorities. 2. SERVICE DESIGN • Designed the private pension system surveillance process, including all the steps to be taken for each situation that can occur. • Prepared an internal and external flow of operations • Service design for: o Authorization process o Reporting process o Investment process for the pension contributor o Investment process for the private pension fund o Interaction with other financial market authorities based on specific situation 3. INSTITUTIONAL DEVELOPMENT • Prepared Action Plan for starting operations • Assisted and advised the President of the Commission during the staff selection process • Established collaboration agreements with National Bank of Romania and Securities Commission • Put together: o the By-Laws, o the functional and organizational structure, o the internal operational rules 4. TRAINING & KNOW-HOW for Pension Commission staff: • Capital markets operations • Financial market structure, interactions & operations • Role & function of each market participant in each market / system • Pension funds operations & organization • Interaction with other local and EU market authorities • Regulations design • Reporting process • Organized study tours for staff and board members, Sweden and Lithuania and US 5. LAWS & REGULATIONS • Provided assistance to the National House of Pensions on drafting the Pillar II and Pillar III Laws and the law regarding the establishment of the Private Pension Commission. • Drafted 6 regulations for the Private Pension Funds Commission

Deloitte Emerging Markets - Helped the Development of the Romanian Capital MarketsDEPUTY PROJECT MANAGER & SENIOR CAPITAL MARKET ADVISOR

Nov. 2001 - Nov. 2006Bucharest, RomaniaKEY RESPONSIBILITIES: 1. STRATEGY •Provided assistance to the Government of Romania (GOR) in designing the capital market development program •Put together an assessment of the Romanian Capital Market Status based on interviews with all types of market participants •Put together the roadmap for development of the Romanian capital market •Organized round-table for the development of the capital market in collaboration with the Government of Romania. •Put together the roadmap for development of the Romanian secondary mortgage market 2. SERVICE DESIGN •Designed the IPO and listing process, calendar, and documents for companies that want to list on stock exchange. •Designed and created the IPO and Listing Toolkit for companies to raise funds and list on stock exchange. •Designed and put together a non-bank financing toolkit for SMEs (IPO, private equity, venture capital) 3. STOCK EXCHANGE DEVELOPMENT •Prepared a Business Development Plan for BUCHAREST STOCK EXCHANGE •Prepared IPO and listing toolkit to help companies to understand the entire IPO process 4. IPO & LISTING PREPARATION •Provided the IPO toolkit and presentations regarding IPO and listing process to 4 large gas and energy state-owned companies. •Advised Ministry of Economy of how to perform its role in the IPO and Listing process for the privatizing its companies •Assisted Transelectrica, the national grid company, in preparing the IPO process and listing on the BSE •Presented the capital market’s financing alternatives to over 80 Romanian companies, by organizing seminars in the most important four Romanian cities. 5. REGULATIONS •Drafted 5 regulations for the National Securities Commission 6. MARKET TRANSFORMATION & DEVELOPMENT •Put together a feasibility study related to the future development of the RASDAQ market •Designed a restructuring program •Assisted RASDAQ market in implementing the restructuring program. •Put together a feasibility study regarding the merger of BSE with RASDAQ market.

Valsa ConsultingSENIOR ANALYST - HELPED COMPANIES TO TRANSFORM THEIR BUSINESSES AND CREATE NEW DEVELOPMENT MODELS

Jun. 1999 - Feb. 2001Bucharest, RomaniaKEY RESPONSIBILITIES BUSINESS TRANSFORMATION & CORPORATE FINANCE: • Chocolate Manufacturer - Business and financial analysis, business and financial restructuring strategy, and new business development strategy • Pharmaceutical Manufacturer - Business and financial analysis, business and financial restructuring strategy, and new business development strategy •Mineral Water Bottler - Business and financial analysis, debt restructuring scenario, and prepared for of a strategic or private equity investment transaction • Wholesale Market Company - Financial and operational restructuring plan, that included a debt restructuring scheme

Capital Securities (later EFG Eurobank Securities)HEAD OF EQUITY RESEARCH DEPARTMENT - HELPED THE ESTABLISHED THE CAPITAL SECURITIES

Sep. 1996 - Jun. 1997Bucharest, RomaniaPart of the team that established the securities arm of the first investment bank on the market, founded by Wasserstein Perella, EBRD and two other local banks. KEY RESPONSIBILITIES: 1. SET-UP THE EQUITY RESEARCH DEPARTMENT: • Performed Market Research • Co-created the customer database to send the Equity Reports • Set-up the information sources for the Equity Reports • Prepared the Equity Reports about various listed firms 2. SERVICE DESIGN - RESEARCH: • Designed the Equity Reports formats • Co-designed the flow of information necessary for the Equity Reports 3. CORPORATE FINANCE: • Put together the winning bid for privatisation through IPO, of Electroaparataj, one of the largest Romanian electric appliances manufacturers, at that time.

Bucharest Stock ExchangeSTOCK EXCHANGE SPECIALIST – PART OF THE TEAM THAT STARTED-UP THE NEW STOCK EXCHANGE

Jun. 1995 - Sep. 1996Bucharest, RomaniaKEY RESPONSIBILITIES: 1. DRAFT REGULATIONS: • Listing Rules, Procedures, Documents and Forms • IPO Rules and Procedures • Listing Committee Rules 2. UX & SERVICE DESIGN: • IPO process on the stock exchange • Listing process design: admission, maintaining, upgrading, downgrading, trading halt, trading suspension, delisting 3. FLOW OF INFORMATION DESIGN: • From listed firms to stock exchange departments • From stock exchange departments to isted firms • From isted firms to investors • From the stock exchange to public • Across all the departments of the stock exchange • Between departments and brokerage firms • Between stock exchange and securities commission 4. CO-DESIGNED THE LISTING ARCHITECTURE: • Tiers Design • Sections Design 5. LISTING APPLICATION ANALYSIS: • Analysed the first group of listing applicants • Business and financial analysis • IPO prospectus analysis • Listing documents and forms analysis 6. TRAINING: • Trained the first group of brokerage firms, on how to help companies to prepare listing on the stock exchange • Trained potential listed companies on how to provide investors relations, and to comply with the disclosure requirements 7. RESEARCH & DEVELOPMENT: • Initiated the establishment of the R&D department • Co-Designed, structured, and co-created the first stock exchange bulletins 8. MARKETING: • Roadshow for potential listed firms in Bucharest, Cluj-Napoca, Timișoara PARTNERS: • Canadian International Development Agency (CIDA) • British Know-How Fund • Ernst & Young • Alberta Stock Exchange

National Bank of RomaniaSTOCK EXCHANGE SPECIALIST - PART OF THE TEAM THAT DESIGNED THE NEW STOCK EXCHANGE

Feb. 1994 - Jun. 1995Bucharest, RomaniaPART OF THE TEAM THAT DESIGNED THE BUCHAREST STOCK EXCHANGE KEY RESPONSIBILITIES: 1. RESEARCH: • Prepared comparative studies of the Listing Rules from various European and North American stock exchanges. 2. USER EXPERINCE - LISTING PROCESS: • Listing Process for Listed firms • Listing Process for Sponsoring Memebers • Listing Application Process for Listed Firms • Disclosure Guide for Listed Firms 3. SERVICE DESIGN - LISTING: • Co-Designed the listing process for issuers and sponsoring members • Co-Designed the process of reporting for the listed companies (timely and periodic disclosure) • Co-Designed the listing application process • Co-Designed the listing prospectus and application documents and forms for issuing firms and their representatives 4. DESIGN OF THE LISTING DOCUMENTS • Listing Prospectus • Personal Information Form (PIF) • Listing Application Documents • Listing Company Presentation Form 5. SYSTEMS DESIGN & PROCESS FLOW • Co-Designed listing process interaction with securities & shareholders’ registration process, trading process, clearing and settlement process. 6. REGULATIONS: • Co-Designed the Listing Rules • Co-Designed the Listing Procedures; 7. MARKETING: • Roadshow for potential listed firms • Roadshow for potential brokerage firms • Written newspapers articles about listing of stock exchange PARTNERS: • Canadian International Development Agency (CIDA) • British Know-How Fund • London Stock Exchange • Alberta Stock Exchange

Intch is a Professional Networking App for the Future of Work

300k+ people

130+ countries

AI matching

Get Intch if you'd like to

📝

Get Recommended to New Customers

👋

Connect with Like-Minded People

💸

Raise Capital

🚀