Requests
48Applied by 2
Looking to expand my network
Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Network Power<100 people
Roles
💸50%
Marketing
✨50%
Business Owner
📝50%
Influencer or Blogger
Geos
🇮🇳50%
India
🇿🇦50%
South Africa
Work Background
FreelanceCopywriter
Jan. 2019Current Agencies include Fundi, Nomad Now
OLE!CONNECTCopywriter
Jan. 2017 - Jan. 2020- Conceptualise copy for social media content, digital ad copy, video scripts, radio ads, blog articles, websites, mobile apps, SMS ads, online brochures, AdWords and digital banner ads. - Proofread articles, interpret and execute marketing briefs and strategies.
The Singer Group of CompaniesGroup Copywriter
Mar. 2015 - Dec. 2016• Adding value to group brand messaging through digital and print copy
• Writing, editing and optimising copy for the Singer Group, including:
- Web content
- Blog posts
- Third party websites
- Press releases
- Brochures and advertorials
- Email campaigns and newsletters
- Any other corporate or internal marketing material as required
• Interpreting marketing briefs and delivering creative, original ideas and messages, ensuring that all copy makes a compelling argument for the product/ services that it promotes
• Working with marketing team to generate ideas for content strategies
• Tracking content marketing trends and compiling strategies for implementation
• Delivering digital copy within set deadlines, following best practice for online content to improve target market response rates
• Writing meta descriptions and identifying keywords for SEO optimisation
• Aiming to increase organic traffic to Singer Group websites and add value to the company’s online communication and brand message
• Working with various content management systems (including WordPress) to edit and/or upload content
• Compiling comprehensive briefs for outsourced developers where necessary
• Updating social media networks such as Twitter, Facebook, and Instagram, adjusting social media strategy accordingly and curating posts in line with various brand personalities
• Proofreading
bewhole.co.zaDirector
Sep. 2014Cape Town Area, South AfricaBewhole is a vegan beauty and lifestyle hub, promoting wellness from the inside out.
Comair LimitedContent Producer
Mar. 2014 - Feb. 2015- Create product profiles for hotels on Kulula.com.
- Write, compile and capture content, property codes and room codes into xhotel application.
- Research and liaise with property managers to update profiles.
- IBE testing. - Compile progress reports and tracking sheets for property updates.
- Conduct property inspections of hotels, guest houses, B&Bs and apartments.
Seventeen MagazineFeatures Intern
Jan. 2013 - May. 2013Cape Town Area, South Africa-Assist editorial team with editorial processes such as researching and writing articles, working on advertorials/ added value slots and conducting interviews.
-Conceptualise and pitch ideas at the monthly features meeting.
-Research, write and compile features that are approved in the monthly meetings.
-Collate and file press releases from NGOs and other editorial related organisations.
-Attend launches and events of behalf of seventeen, representing the brand.
UCT AirMedia Liaison
Jul. 2012 - Dec. 2012University of Cape TownUCT Air is a student organisation held within the Development and Alumni Department at the University of Cape Town - Produce content for event brochures and collateral
- Compile content for staff and student news updates
- Liaise with UCT media and societies on behalf of UCT Air
- Assist with event planning and hosting
- Source sponsorship and contributors
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