Jessica Benzinger - Senior Communications Manager, Bell Canada

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Network Power<100 people

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Marketing

✨100%

Business Owner

🧨100%

Consulting

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Work Background

BellSenior Manager, Corporate Communications

Nov. 2021Greater Toronto Area, Canada

ProofTeam Lead, Media Relations

Jan. 2020 - Nov. 2021Toronto, Canada Area

ProofConsultant

Jan. 2016 - Dec. 2020Toronto, Canada Area• Managed media relations programs for all my clients, including story development, pitching and developing journalist relationships • Client-facing day-to-day contact responsible for keeping certain programs moving and demonstrating ongoing value and results • Content production for various purposes, including blogs, news releases, media advisories, presentations, whitepapers, and social media content • Fully immersed in clients’ businesses and environments, providing guidance that supports their business objectives, as well as spotting future opportunities and providing proactive counsel • Clients included: Google, Yahoo, Instacart, Dell, Citrix, Trend Micro, Cognitive Systems and Loblaw/Shoppers Drug Mart

ProofAccount Coordinator

Jan. 2014 - Dec. 2016Toronto, Canada Area• Assisted account teams with media relations including pitching and influencer outreach • Developed strong research skills, researching stats and facts, as well as new contacts for media lists and influencer outreach • Drafted media pitches and materials such as backgrounders • Created and maintained media and stakeholder lists • Monitored media coverage and influencer postings • Created summary reports for clients • Distributed press materials • Developed visual content assets, including infographics and videos • Assisted with administrative tasks: Team support, meeting set-up, media training sessions which included equipment knowledge, set-up, and catering coordination • Clients included: Yahoo, Kijiji, Travelzoo, Dell and CenturyLink

Pethealth Inc. - a Fairfax CompanySpecialist, Corporate Communications

Jan. 2013 - Dec. 2014Oakville, Ontario• Reported to the Director of Marketing, providing support for all corporate communications • Identified and supported the needs of the marketing team, participating in the creative development of projects • Assisted in the planning, coordination and content for corporate events • Responsible for delivering the messages of senior management to all staff, including the outside sales team, ensuring everyone was well informed of the company’s vision and goals through email communications, web and print newsletters, and the corporate website • Assisted in the drafting/writing of creative briefs, marketing and communication plans, press releases, and corporate documents such as the Annual Report • Responsible for managing the corporate website, maintaining all web copy, and contributing to social media content • Primary contact for media; Fostering and maintaining exemplary relationships with local and national media outlets, stakeholders, suppliers, business networks, and partners