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Work Background
Co-Founder
Elite Body ConceptCo-Founder
Aug. 2021Bucharest, Romania
President
Federația Română de BaschetPresident
Dec. 2013 - Jun. 2021Bucharest, RomaniaDeveloped and implemented the business strategy for 4 years Designed, approved and implemented the sport activities plan and competitions calendar yearly Led the Board of Directors while being responsible for the implementation of the decisions Created and approved the budget and expense policy Attracted business partners and sponsors while focusing on keeping strong business relations with them Proposed, approved and implemented new legal frames Represented the Federation in front of all local, regional and national/international authorities and basketball institutions Attracted, planned and organized international sport events Impact and Results Sport 1st place | 3x3 Men European Championship | Bucharest 2014 2nd place | U16 Women European Championship, Divison B | Oradea 2016 Qualified the 3x3 women team to The Olympic Games | Tokio, 2020 Legal Implemented a new Bylaw | 2017 Sponsorship Attracted Banca Transilvania as the main partner of the Federation | over 2 million € investment Attracted important partners for different basketball events (Lidl; Superbet, Skoda) over 1 million € investment Media TV Broadcast contracts signed for 9 years | more than 1.200 live broadcasted basketball games Created an official YouTube channel | FRB TV | more than 200 live broadcasted games and events | 2019 Operation Organized the FIBA EuroBasket Women 2015 | hosted 2 groups in Romania Organized the FIBA EuroBasket 2017 | hosted 1 group in Cluj Napoca | over 100 K tickets sold Attracted and organized 2 Junior NBA Leagues | over 1.000 kids involved
General Manager
Federația Română de BaschetGeneral Manager
Sep. 2010 - Dec. 2013Bucharest, RomaniaLed multiple departments such as financial, acquisition, media and administrative Identified, evaluated and attracted new income sources Hired and trained new personnel Analyzed, proposed, modified and implemented new internal regulations, policies and procedures Collaborated with the sports clubs, regional authorities and partner’s staff Planned and organized events Monitored the marketing strategy and contracts Impact and Results Implemented new acquisition, financial and administrative policies &procedures | 2011 Optimized by reorganizing the processes, structures and document flows across all departments | 2010 - 2013 Modified the concept of the biggest national junior event Liga Nationala de Baby & Minibasket and increased the number of participants from 2.000 to 5.000 and from 7 basketball courts to 14 basketball courts
Team Sales manager
Elmec RomaniaTeam Sales manager
Feb. 2006 - Aug. 2010Bucharest, RomaniaEstablished full-scale sales operations duties of the Team Sales Department leading a team of 3 people Responsible for the maintaining good relationships with clients/external stakeholders such as sport clubs, federations and other sport entities Build strategies, tracked and improved performance, pipeline and sales activities in order to achieve company's targets Supplied detailed and accurate sales forecast Found new opportunities and customers to increase the sales volumes Evaluated, hired and trained new personnel Identified, attracted and signed new sponsorship contracts with different federations, clubs and athletes Represented the company in different public auctions Represented the department in relation with the NIKE HQ Identified and ordered new products according to the market trends Collaborate cross functionally with other key departments within Elmec (marketing, legal, finance and HR) to develop process enhancements Impact and result Sales over 5 mil € | 2006 - 2010 Signed NIKE sales contracts with more than 10 first division football clubs & 6 national sport federations into a single season | 2008-2009 Enlarged the customer portfolio by 300% | 2006 - 2010
Regional Sales Supervisor
Philip Morris InternationalRegional Sales Supervisor
Aug. 1999 - Jan. 2006Bucharest, RomaniaLed the sales force teams (5 teams of 6 sales persons) towards reaching company established targets Act as a main point of contact representing the company in the relations with the local distributor Designed sales areas, targets and strategies for the teams Defined strategies and sales discounts for the distributor to achieve targets Supplied detailed and accurate sales forecast to the top management Identified new opportunities and customers to increase the sales volumes Evaluated, hired and trained new salespeople (merchandisers, salesmen) Managed the relation with the most important customers Collaborated with all PM departments (marketing, legal, finance, HR)
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