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Work Background
Writer & Editor
KM Writes & EditsWriter & Editor
May. 2015Sarasota, Florida AreaAs an email campaign coordinator for a small niche publishing company, I write coordinated emails around book launches and book press releases. A side project for this company has been comprehensive SEO web writing work that continually drives traffic to the publisher's website. My other freelance work consists of writing case studies to convince the Canadian government to continue to fund a worthwhile internship program that benefits both small businesses and students. Previously, I created powerful thought leadership blog posts for entrepreneurs & coaches to attract leads to their websites. I maximized SEO results to ensure blog posts, ad copy, and web copy ranked on top SERPs on Google. I also developmentally edited books for independent publishing houses, and self-published authors as well as edited STEM curriculum for a non-profit called The Challenger Center.
Writer & Project Manager
Level AgencyWriter & Project Manager
Dec. 2021 - Jan. 2023Pittsburgh, Pennsylvania, United StatesI successfully managed 30+ marketing campaigns for B2B clients including paid media and email campaigns. I collaborated and wrote effective Search Engine Marketing (SEM) training used throughout the entire agency. I wrote the email, blog, social ad copy, and weekly podcast summaries for multiple campaigns. I provided strategic and tailored proposals and business documents for client-facing pitches.
Program Coordinator & Course Developer
The University of Texas at AustinProgram Coordinator & Course Developer
Jan. 2016 - Sep. 2017Austin, Texas AreaI lead a group of eight content and course developers in publishing a weekly newsletter and creating online journalism professional development courses in English, Spanish and Portuguese. I also developed a Standard Operating Procedure Document for executing a four-day annual conference.
Ph.D. Candidate & Writer
The University of Texas at AustinPh.D. Candidate & Writer
Aug. 2013 - May. 2015Austin, Texas AreaI researched & wrote about the most effective methods of teaching adolescent learners writing & reading. I taught fellow Ph.D. colleagues how to effectively use technologies to enhance classroom teaching.
CEO
Mediamaj IncCEO
Aug. 2011 - Aug. 2013Sarasota, Florida AreaI primarily worked with a media consultancy that helped hyper-local news entrepreneurs implement business principles into their media enterprises. I advised on business curriculum and coordinated community conference logistics.
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